Dirty Devil Vodka Introduces the World’s First Hyper-Oxygenated Vodka

An innovative Quebec-based product for connoisseurs of fine spirits

Well-known mixologist Loyd von Rose enjoying a Dirty Devil Vodka drink during the official launch of the first Quebec-made hyper-oxigenated vodka in Montreal on February 20. (Photo: Business Wire)

MORIN-HEIGHTS, Quebec--()--Born of a desire to create an innovative vodka full of character and with a contemporary design and unique style, Dirty Devil Vodka stands out with its hyper-oxygenated water and offers a distinctive aromatic profile that will conquer even the most experienced vodka enthusiasts. As evidence, Sommelier Natacha Campeau's spontaneous reaction on her Facebook page was: “Simply one of the best vodkas I have ever tried! " In addition, Dirty Devil Vodka just won the Double Gold Medal at the CWSA 2019 (China Wine & Spirits Awards).

It is a premium vodka created and elaborated in Morin-Heights by St-Lucifer Spirits using 100% Canadian corn grains and hyper-oxygenated water – a proprietary patented process that results in spirits with purity, roundness and an extraordinarily fresh taste with no burning aftertaste. But don’t be misled: if you think the oxygen supply prevents hangovers, Dirty Devil Vodka has an impressive 42% alc./vol.

Distilled five times and filtered three times, Dirty Devil has a crystal clarity and impressive sharpness. This vodka offers a warm, spicy finish that starts at the tip of the tongue before flourishing expansively in the mouth. It has remarkable subtlety, presenting a balance of intensity and a particularly gentle, silky texture. The final kick is full and long-lasting. Dirty Devil’s refined flavour makes it excellent pure or on the rocks, but also suitable for cocktails.

It was officially unveiled last night at a kick-off cocktail party at Montreal’s La Queue de cheval restaurant, where Dirty Devil’s founder and devil in command, François Tremblay, revealed the new product. "I think that in life you have to dare to follow your dreams. I hope that my enthusiasm will be shared by vodka enthusiasts seeking new discoveries and rewarding experiences. ” he said proudly regarding his new product.

Dirty Devil Vodka is now available at SAQ stores throughout Quebec and retails for $48 for the 750 mL format.

For more information, please visit dirtydevilvodka.com or Dirty Devil Vodka's Facebook page.

Tasting notes for the all-new Quebec-made Dirty Devil Vodka

Colour: Crystal Clear
Bouquet: Sharp and Fresh
In the Mouth: Generous, silky, gentle and soft with a warm, spicy punch that evolves into a round and smooth finish. This vodka evokes the biting purity of a Quebec winter, followed by a pleasant warmth.
Finish: Ample and Long
42% alc./vol - 67.2 calories per 1 oz. – gluten-free

SAQ Product Code: 13890217

PHOTOS

High resolution photos of the event and of the product are available to media representatives by clicking on the above link.

Contacts

Torchia Communications
Rita Latif / Paul Vaillancourt III: 514-288-8290, ext. 234 / 243
Email: rita@torchiacom.com / paulv@torchiacom.com

Release Summary

Launch of the very first hyper-oxygenated vodka in the world, Dirty Devil Vodka, in Montreal, Canada, on February 29, 2019

Contacts

Torchia Communications
Rita Latif / Paul Vaillancourt III: 514-288-8290, ext. 234 / 243
Email: rita@torchiacom.com / paulv@torchiacom.com