ADA, Okla.--(BUSINESS WIRE)--LegalShield, North America’s leading provider of affordable legal plans for individuals, families and small businesses, announced today two new additions to the Product Leadership team. Jennifer Gaglione joins LegalShield as the Senior Director of Marketing, while Allen Spence joins the company as the Director, Product Lead – IDT.
“We are proud to announce the appointment of Jennifer and Allen to the LegalShield and IDShield product leadership team,” said Scott Grissom, Chief Product Officer of LegalShield. “Both bring great experience in our industry and we are confident in their abilities to contribute to our continued success.”
In her role as Senior Director of Marketing, Gaglione will be responsible for developing and coordinating marketing strategy, content and implementation. She will oversee the content and creative groups within the Product Leadership team, as well as the Sales Support Marketing Directors and marketing operations processes.
Gaglione brings extensive experience in both business-to-business and direct-to-consumer marketing. She previously worked at MetLife, where she held positions in marketing and product development. Prior to MetLife, she led employer and broker marketing communications efforts for Hyatt Legal Plans, a MetLife company.
“I am incredibly excited to join the LegalShield team and be a part of a company dedicated to providing affordable access to justice for all,” said Gaglione. “I look forward to working with the product leads and sales channels to insure our innovative brand is consistently promoted to our members and associates.”
As Director, Product Lead – IDT, Allen Spence will be responsible for leading all aspects of IDShield Product Leadership, including product strategy, creation, plan content, pricing, promotion and management of third party IDShield relationships.
Spence joins LegalShield with 15 years of experience in marketing, product management and leadership development. Most recently, he worked at Eagle Palm and Borden, where he led initiatives in transforming organizations by increasing brand awareness, sales and market penetration.
“I’m thrilled to join the IDShield Product Leadership team,” said Spence. “I look forward to contributing to the company’s great success in growing market share and helping to protect the identities of individuals and families throughout North America.”
About LegalShield
A pioneer in the democratization of affordable access to legal protection, LegalShield is North America’s leading provider of legal safeguards and one of the leading providers of identity theft protection for individuals, families and small businesses. The 46-year-old company has more than 1.75 million members that are covered by its legal and identity theft plans. IDShield provides identity theft protection to one million individuals. LegalShield and IDShield serve more than 141,000 businesses. Both legal and identity theft plans start for less than $25 per month.
LegalShield’s legal plans provide access to attorneys with an average of 22 years of experience in areas such as family matters, estate planning, financial and business issues, consumer protection, tax, real estate, benefits disputes and auto/driving issues. Unlike other legal plans or do-it-yourself websites, LegalShield has dedicated law firms in 50 states and four provinces in Canada that members can call for help without having to worry about high hourly rates.