DUBLIN--(BUSINESS WIRE)--The "India Smart TV Market (2018-2024): Market Forecast by Screen Type, by Screen Size, by Resolution, by Technology, by Distribution Channels, by Regions and Competitive Landscape" report has been added to ResearchAndMarkets.com's offering.
India Smart TV Market is expected to grow at a CAGR of 30.2% during 2018-24.
India Smart TV market registered robust growth in 2017 attributed to a sharp drop in the prices of smart TVs as well as rising penetration of smart TV vendors. Substantial investment flows by video streaming media companies like Netflix, Amazon Prime and Hotstar led to an increase in the number of Pay-TV subscribers. Furthermore, rise in disposable income levels and growing internet penetration in the country also contributed to an increase in sales of smart TVs.
Households in India are at a cusp of transition and a shift in preference has been witnessed from conventional TV sets to smart TV sets. Changing lifestyle of middle income population is attributed to rise in income level, increasing awareness, adoption of new technology and increasing internet penetration. Additionally, government initiatives primarily in tier-II and tier-III cities are some of the key factors which are likely to bolster the growth of Indian smart TV market during the forecast period.
Amongst all the verticals, the residential vertical was the highest revenue contributor towards smart TV market in India. The residential vertical is likely to maintain its dominance over the next few years as well and is likely to witness a relatively higher growth as compared to the commercial vertical.
The report thoroughly covers the Smart TV market by resolution, screen type, screen size, verticals, distribution channels, technology and regions. The report provides an unbiased and detailed analysis of the on-going trends, opportunities/high growth areas and market drivers which would help the stakeholders to device and align their market strategies according to current and future market dynamics.
Markets Covered
The report provides detailed analysis of the following market segments:
By Screen Type
- Curved
- Flat
By Screen Size
- 32 to 45 inches
- 46 to 55 inches
- 56 to 65 inches
- Above 65 inches
By Resolution
- 4K UHD TV
- Full HD TV
- HD Ready
By Technology
- LED
- OLED
- QLED
By Distribution Channels
- Offline
- Online
By Regions
- Northern
- Eastern
- Southern
- Western
By Verticals
- Residential
- Commercial
Companies Featured
- Intex Technologies
- LG Electronics India Pvt. Ltd.
- Micromax Informatics Ltd.
- Panasonic India Pvt. Ltd.
- Philips India Ltd.
- Samsung India Electronics Pvt. Ltd.
- Sony India Pvt. Ltd.
- TCL India
- Vu Technologies Pvt. Ltd.
- Xiaomi Technology India Pvt. Ltd.
