Enterprises Thrive in the Digital Era By Connecting Business Performance to Application Performance With AppDynamics

Industry leaders Financial Engines, Ecolab, The National Stock Exchange of India, and Carhartt use AppDynamics’ Business iQ to drive business outcomes based on real-time user journeys

SAN FRANCISCO--()--AppDynamics, a Cisco company and the leader in application intelligence, today celebrated industry-leading customers across the globe for their advancement in digital progress; flourishing in today’s ever-evolving digital age by connecting application performance to business performance based on real-time data through AppDynamics’ business performance monitoring solution, Business iQ.

Driven by disruptive technologies like artificial intelligence, robotics and IoT, the fabric of our modern economy is now digital. And while most organizations recognize the need to become a digital business, according to recent research from Gartner, only 3 percent reported that their digital business efforts were generating real results. While the need for digital transformation success is evident, the most significant challenge facing enterprises today is how to bring business and IT teams together to translate their digital ambitions into strategic business outcomes.

Innovative enterprises are responding to this need by deploying AppDynamics’ Business iQ to drive business performance throughout every phase of their digital transformation. Business iQ generates actionable correlations between application performance, user experience and business outcomes through a single lens, connecting business and IT leaders to make business-critical decisions together in real time. With Business iQ, enterprises can link multiple, distributed events into a single business process that reflects the way customers interact with a company. From banks looking to enhance their processes, to retailers working to gain new insights into how consumers shop online, Business iQ enables enterprises to visualize key milestones across the entire user journey and measure how those user milestones and interactions drive vital business outcomes.

“Enterprises today are under incredible pressure to meet the demands of today’s consumer whose loyalties lie with a seamless digital experience,” said Prathap Dendi, general manager of Business iQ, AppDynamics. “Business iQ provides that single lens of application performance and real-time business performance that will enable enterprises to embrace the challenges and opportunities of today’s digital economy. Innovative companies like Carhartt, Ecolab, The National Stock Exchange of India and Financial Engines are paving the way for their industries using Business iQ to win in the digital age.”

America’s premium workwear brand Carhartt responds to digital demand with business performance monitoring

Carhartt was founded in Detroit in 1889 with two sewing machines and five employees. Since then it has grown into a global fashion and workwear brand with its culture of “outworking them all.” However, the emergence of the digital era challenged Carhartt to transform its business strategy by implementing an online sales platform to remain competitive. Carhartt CIO John Hill knew that to do so successfully, the company would need an effective way to correlate the company’s digital initiatives to its business results. Carhartt implemented Business iQ ahead of the holiday season for real-time application and business performance monitoring during the most crucial time of the year for retailers. With Business iQ, Carhartt’s business and IT leaders had visibility into how its technology’s performance impacted business performance in real time, resolving any issues in the processing system that may have had a direct impact on the day’s revenue without any interruption to the consumer’s experience. By the end of Cyber Monday, Carhartt had achieved a single-day record for sales.

“Retailers live and die by the consumer experience, whether that experience comes in person, through mobile or on the web,” said John Hill, CIO, Carhartt. “It was imperative to understand how to position our business for the evolving consumer needs of today and in the future. With Business iQ, we now have a direct lens into the health of business transactions across our entire digital shopping journey in real time, so we can continue to deliver the highest quality user experience to our consumers.”

Financial Engines retains customer loyalty despite industry shifts with real-time performance visibility

Financial Engines is the nation’s largest independent investment advisor, partnering with Fortune 500 companies to help their employees with personalized financial advice and guidance. For an industry founded on personal interactions, the human part of the equation is now changing due to consumer’s demands for an easy to use digital experience. At Financial Engines, customer loyalty is the business. Business iQ allows the company to better understand their user’s behavior through the power of monitoring clicks and conversions, and then build reports and dashboards showcasing user inactivity and traffic - ultimately leading to faster mean time to resolution. This ability to drill down into application relevant segments and monitor them to this level of specificity allows Financial Engines to ensure the highest quality digital experience for its users every day.

“AppDynamics Business iQ gives Financial Engines the ‘CT-scan’ vision of our service product behavior in real time. It enables our team to make important customer experience decisions to help over 10 million clients who have access to our services,” said Shilpa Dabke, senior director of technical operations, Financial Engines.

Ecolab conserves water for future generations by investing in data

Ecolab, a global supplier of water, hygiene, and energy solutions, needed a more effective monitoring solution that didn’t require additional headcount to pinpoint potential problems that its customers could face with water quality and conservation. The organization required a combination of unified monitoring and hassle-free deployment to support their delivery of solutions designed to ensure that water will be available for future generations.

“The ease of deployment of AppDynamics was the biggest factor,” said Sandeep Chugh, senior application lead, Ecolab. “We were not looking for something for which we would have to hire a specific person. We were also really excited that you could get synthetic data, monitoring data, and Business iQ data in one place.”

The National Stock Exchange of India takes APM to the next level

The National Stock Exchange of India is one of the largest stock exchanges in the world, and most dominant exchange in India with nearly 90 percent share in the capital markets. NSE runs trade across nine different segments executing approximately one billion transactions every day. To continue to respond to these astounding trading numbers and react to frequently changing technology, NSE needed to improve its trading and transaction processing capabilities by investing in its overall IT infrastructure. With a complex, legacy post-trade platform in place, NSE struggled to manage the performance of its platform and turned to AppDynamics for Application Performance Management (APM). Since experiencing exceptional results with AppDynamics APM, the business now plans to deploy Business iQ to add advanced business monitoring capabilities to its IT stack.

“Scaling your business without a system for monitoring its performance is like attempting to run a car without a speedometer,” said Sankarson Banerjee, CTO, The National Stock Exchange of India. “With Business iQ, we will have the visibility necessary to grow our business by monitoring core applications to see which line of business is being affected, which will allow us to deliver the highest end-user experience possible.”

The number of Business iQ customers has doubled in the last year and nearly half of all new AppDynamics customers today purchase Business iQ, enabling enterprises across nearly every industry and region to use Business iQ to thrive in today’s digital world. This week, AppDynamics released new enhancements to Business iQ, delivering updated, easy-to-use enrichments to the product.

Learn more about AppDynamics’ Business iQ here and other examples of customer success here.

For details on additional new product and feature releases from AppDynamics, visit our website.

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AppDynamics is the Application Intelligence company. With AppDynamics, enterprises have real-time insights into application performance, user performance and business performance so they can move faster in an increasingly sophisticated, software-driven world. AppDynamics’ integrated suite of applications is built on its innovative, enterprise-grade App iQ Platform that enables its customers to make faster decisions that enhance customer engagement and improve operational and business performance. AppDynamics is uniquely positioned to enable enterprises to accelerate their digital transformations by actively monitoring, analyzing and optimizing complex application environments at scale.

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Contacts

AppDynamics
Abby McAdams
abby.mcadams@appdynamics.com

Contacts

AppDynamics
Abby McAdams
abby.mcadams@appdynamics.com