LOS ANGELES--(BUSINESS WIRE)--Nick Sternberg, previously the Chief Operating Officer of Capital Brands/Nutribullet and a co-founder of the private equity fund Creo Capital Partners, has completed fund raising for the launch of a new private equity fund – West Lane Capital Partners LLC. Headquartered in Los Angeles, CA, West Lane will look to make control acquisitions of small and middle market businesses in the broader consumer, food & beverage, manufacturing, logistics and distribution industries throughout North America. Prior to co-founding Creo, Mr. Sternberg was an investment banker at Morgan Stanley and Goldman Sachs in New York. For further information please contact nick@westlanecap.com or www.westlanecap.com.