AUSTIN, Texas--(BUSINESS WIRE)--Vast, the leader in retail automotive AI and big data, and World Class, an Austin-based real estate holding company, announced today the opening of LZR, an event and venue space that is part of the mixed-use office building located in the heart of downtown Austin. Vast is the anchor tenant of what was formerly known as La Zona Rosa, the world-famous music hall that featured the legendary Prince as its last act.
“I jumped at the chance to be involved in presenting Austin’s newest event venue,” said John Price, CEO of Vast. “There is no place downtown where technology, learning and music come together like LZR.”
The building was rebranded and renovated in a joint project between building owner Nate Paul, CEO of World Class and Price, to re-establish the space as the epicenter of Austin’s many event communities including tech and music. Most recently, continuing in its tradition of showcasing renowned talents, the building was transformed into Apple Music’s 2017 SXSW headquarters and hosted a variety of performances including The Chainsmokers, Vince Staples and Spoon.
The office area of the building is currently home to Vast and the Austin office of March Capital, a Santa Monica-based venture capital firm. The venue which includes the warehouse, lounge, bar area and landscaped outdoor patio with seating area and stage is available for rent. The 10,000 total square foot rental space is ideal for concerts, conferences and private parties.
“LZR has deep roots in Austin,” said Paul. “The building itself embodies that feeling of true Austin. John and I wanted to keep that feeling alive. It’s the perfect place for showcasing what Austin is all about—which happens to be both new and old.”
For more information about LZR and rental availability, visit www.lzratx.com.
About Vast
Vast is a platform that informs confident decisions in complex and/or high-risk environments—powered by large datasets and surfaced by artificial intelligence (AI)—for Enterprise clients and consumers alike. Collecting and analyzing data since its founding in 2005, Vast has become the premier provider of big data solutions for many of the Global 1000’s largest automotive and real estate businesses. Learn more at Vast.com.
About World-Class
World Class is a holding company that owns a diverse portfolio of real estate, financial services, and credit businesses. We create, acquire, and operate businesses that benefit from our flexible capital, extensive global network, operational expertise, and long-term investment horizon. World Class is led by an experienced senior management team with a successful track record of investing at all points in the market cycle. Our diversified holding company structure with permanent capital is a key factor in our ability to create value, providing us with the opportunity to make investments across a broad spectrum of assets and industries in pursuit of long-term value creation.