CHENGDU, China--(BUSINESS WIRE)--Fotor is announcing an $7,600,000 Series B in a large round led by GF Securities. This latest round follows the release of Fotor from a Flash-based platform to a fully-fledged HTML5 conversion, and will be used to provide an improved user experience for all Fotor platforms, to enhance the Fotor Team, and expand Fotor’s global exposure and reach.
| Date | Amount/Round | Investor | ||||||||||
| 2012 | $3,000,000/Series A | Lenovo Group | ||||||||||
| 2017 August | $7,600,000/Series B | GF Securities | ||||||||||
Founded in 2009 by Tony Duan, Everimaging Ltd (DBA: Fotor) is committed to offering a professional-level application for photo editing and graphics design with a set of tools that are easy-to-use but don’t require a steep learning curve.
Fotor was first launched in 2012 as an all-in-one, photo editing suite and was quickly dubbed “Photoshop Lite” by the BBC. Fotor is a renowned graphic editing and designing suite, utilizing technology to bring digital editing to anyone, anywhere. Its design features give users the ability to design graphics where the only limitation is their imagination, and Fotor is successfully competing in the Photo Editor and Graphic Design applications market.
Fotor was “one of the most downloaded photographic apps globally, offering quick and easy scenes and adjustments.” --BBC
Fotor has upwards of 250 million users in more than 180 countries, received Top Developer in Google Play and, in the category of Free Photo Apps, placed 1st in more than 100 regions within the Apple Mac photographic community.
In 2015, Fotor launched its graphic design feature.
“Following on from our initial launch, the Fotor premise remains,” said Tony Duan, CEO of Fotor. “Not everyone has an eye for good design, or is comfortable using professional-level tools like InDesign or Photoshop, but Fotor users still need to create graphics for things like invitations, posters, meeting agendas, blogs, marketing promotions, and much more.”
That’s where Fotor for design comes in. Fotor offers a variety of editing options that appeal to prolific bloggers, designers, account managers, and such. People need to be able to create new graphics quickly and inexpensively within an application interface that’s sleek and minimal.
Most features in Fotor are free of charge. However, users can subscribe monthly or annually to upgrade their account and enjoy premium functions. Fotor has grown rapidly in a fairly short span of time.
Looking to the future, at the moment Fotor’s main templates are designed by in-house designers. However, Fotor has begun recruiting freelance graphic creators to generate templates that are rich in design. In an effort to create a persistent flow of fresh and high-quality content on all of Fotor sites, Fotor is in the process of enhancing the Fotor community through the implementation of user-generated content. Users can contribute to content creation efforts by sharing their designs, and re-designing the work of others. This capability increases engagement on Fotor and lets users tap into everything shared on the web. Additionally, Fotor will launch its own site of stock photos in the next quarter. Images will be sourced from Fotor apps, which will let users purchase images at a much lower price when compared with traditional stock photo sites. Fotor’s Challenge section, presents a series of photographic contests with various topics that are updated each week. To date, Fotor has collected over one million photos that users have given us permission to sell.
“Our goal is to provide the best photo editing and graphic design applications for photographers around the world regardless of their experience or level of skill,” said Duan. “Fotor continues to innovate and push the boundaries of what is possible in photo editing and design.”
Duan is not only the CEO and founder of Fotor, but is also an honorary professor in Computer Science at the University of Nottingham, UK and also holds advanced degrees in image processing and color science.
“We continue to innovate and push the boundaries of what is possible in photo editing and graphic design,” he said. “Our products are driven by research, grounded in experience and inspired by our customers.”
Fotor is backed by Lenovo Group and GF Securities. To learn more, visit www.fotor.com, connect on Facebook at Fotor, and Instagram at @fotor_apps and experience the power of simple editing.
