DUBLIN--(BUSINESS WIRE)--Research and Markets has announced the addition of the "Analyzing the Publishing Industry in United States 2017" report to their offering.
The report begins with an analysis of the Global Publishing Industry and moves on to analyze the US publishing industry through an industry overview, market growth analysis by value, industry segmentation and an industry forecast up to 2020. Data analyzed in the report ranges from 2011 to 2020.
Book publishing in the United States has over the years expanded to an industry housing over 2,600 publishing houses and generating nearly $25 billion annually in revenue. America's most famous publishing houses have borne witness to a transformation from private, family-owned firms to multinational media conglomerates.
With the advent of the World Wide Web and other advances in electronic publishing technology, the industry is on the brink of electronic revolution that is transforming the American economy. In recent years, the US publishing industry has generated $27.78 billion in net revenue, representing 2.71 billion in units (volume).
The US is home to by far the largest publishing industry, followed by China and Germany. The publishing industry's lifeline is driven by the depth and range of titles and formats produced by publishers. Online booksellers, such as Amazon.com and BarnesandNoble.com, have left an indelible impact on the manner in which publishers market and sell books. After slightly declining in recent years, eBooks reached 3.8% revenue growth to an estimated $3.4 billion dollars. Paperbacks, which remain the most popular format, witnessed strong sales at $5 billion in previous years, the field of largest growth for the trade category was children & young adult books.
The overall newspaper industry on the other hand, has experienced better days in the US. Consumption of newspapers is believed to decline considerably. It is anticipated that by 2018, American consumers will only dedicate 12 daily minutes to the medium. In the avenue of digital platforms, digital consumption in the US newspaper market is parallel with global consumption.
In this industry scenario, this research presents an analysis of the entire publishing industry in the United States in its research report Analyzing the Publishing Industry in United States 2017.
Key Topics Covered:
A. Executive Summary
B. Introduction to the Global Publishing Industry
C. Publishing Industry in the United States
D. Publishing Industry in the United States: Porter's Five Forces Strategy Analysis
E. Market for Books in the United States
F. Market for Newspapers in the United States
G. Analysis of Major Industry Players
- Amazon.com, Inc.
- Barnes & Noble, Inc.
- Bertelsmann SE & Co. KGaA
- Disney Publishing Worldwide
- Gannett Co., Inc.
- Lagardere SCA
- Macmillan Publishers Inc.
- Medianews Group, Inc.
- News Corporation
- Pearson Plc
- Scholastic Corporation
- Time Warner Inc.
- Wal-Mart Stores, Inc.
For more information about this report visit https://www.researchandmarkets.com/research/gv7z4r/analyzing_the
