KANAGAWA, Japan--(BUSINESS WIRE)--BOK MARKETING SDN.BHD. (Managing Director: Toru Inoue), subsidiary of
BOOKOFF CORPORATION LIMITED (TOKYO:3313)(HQ: Kanagawa-ken Japan,
President and CEO: Nobuyuki Matsushita) will open 1st
‘Loved in Japan’ (preloved in Japan) shop ‘Jalan Jalan Japan’ on
November 18 (Fri), 2016, near Kuala Lumpur in Malaysia.
‘BOOKOFF’
is the most famous, and one of the largest secondhand chains in Japan.
BOK
MARKETING SDN.BHD. is a joint venture company shared by BOOKOFF
CORPORATION, KOIKE CORPORATION LIMITED (HQ: Shinagawa-ku Tokyo,
President and CEO: Eiichi Koike), and KOIKE MALAYSIA SDN.BHD. (HQ: Port
Klang, Selangor, Malaysia, Managing Director: Eiichi Koike).
About ‘Jalan Jalan Japan’ store
‘Jalan Jalan’ means ‘going
for a stroll’ in Malay.
‘Jalan Jalan Japan’ means our hope that
many customers enjoy shopping in an atmosphere of Japan.
Wide range
of categories including Apparel (clothes, bag, shoes), Miscellaneous
household goods, Baby goods, Toy, Hobby, Sporting goods, Instrument,
Ornament, Furniture, Books, are all preloved in Japan.
Under key
words, ‘Good quality (Loved in Japan)’ ‘Various’ ‘Low price’ and ‘Large
amount’, we hope ‘Jalan Jalan Japan’ to be family store like ‘BOOKOFF
SUPER BAZAAR’ expanding all over Japan.
‘Jalan Jalan Japan’ will
open at ‘One City’ near Kuala Lumpur. There is ‘AEON MALL @SHAH ALAM’
opened on March 2016 nearby.
Sales floor area is about 23,000 square feet.
It will be the
largest store in Southeast Asia as secondhand shop managed by Japanese
company.
Background of launching this business / Future direction
‘BOOKOFF’
is the most famous brand name as secondhand shop most Japanese
recognize, and over 100 million people sell and buy in ‘BOOKOFF’ stores
annually.
In the Medium-Term Business Plan formulated in May 2015,
BOOKOFF aimed ’Maximizing Purchases’ as basic policy. So, we have sought
possibilities of business in Southeast Asia as one of measures of Exit
Strategy.
On the one hand ‘Jalan Jalan Japan’ is a measure of Exit
Strategy for BOOKOFF to purchase much more in Japan, on the other hand
we expect it to make much sales from current market setting in Malaysia.
First,
we will cultivate human resources through expanding many stores all over
Malaysia. Next, we will expand other countries a few years later.
|
Overview of store |
||
| Store name: | ‘Jalan Jalan Japan’ One City store | |
| Address: | LEVEL 1A (BLOCK A), SKY PARK @ONE CITY, JALAN USJ 25/1A,47650 SUBANG JAYA, SELANGOR DARUL EHSAN, MALAYSIA. | |
| Sales floor area: | about 23,000 square feet | |
| Categories: | Apparel (clothes, bag, shoes), Miscellaneous household goods, Baby goods, Toy, Hobby, Sporting goods, Instrument, Ornament, Furniture, Books | |
| Opening day: | November 18 (Friday), 2016 | |
|
Business hours: |
10:00 a.m.-10:00 p.m. | |
|
About operating company |
||
| Company name: | BOK MARKETING SDN.BHD. | |
| Foundation: | April 2016 | |
| Capital: | RM (Malaysian Ringgit) 3,800,000 | |
|
(shared by ‘BOOKOFF’ 70%, ’KOIKE’ 15%, ’KOIKE(M)’ 15%) |
||
| Representative: | Toru Inoue (Managing Director) | |
|
Headquarters: |
Lot2, Lingkaran Sultan Mohamed 1, Kaw. Perindustrian Bandar Sultan Suleiman, Selat Klang Utara 42000 Port Klang, Selangor Darul Ehsan, Malaysia. | |
About KOIKE CORPORATION LIMITED / KOIKE MALAYSIA SDN.BHD
KOIKE
CORPORATION LIMITED, founded in 1946, deals with international
logistics, actively invests in Malaysian business.
KOIKE MALAYSIA
SDN.BHD., founded in 1992, is subsidiary of KOIKE CORPORATION LIMITED,
deals with wide businesses, international logistics, assembly (awarded
‘Top-vender’ prizes from Hong Leong YAMAHA for 7 years in a row),
manufacturing motor shaft and plastic tray, development design of car
parts, plastic molding and coating, Japanese food restaurant, trading
Japanese food and ‘Halal’ food.
