Viridian Partners with Payless Power to Provide Responsible, Affordable Energy to Texas Customers Using Innovative SmarTricity Eco PrePaid Plan

Customers in Texas can now receive responsible energy at a discounted daily rate

STAMFORD, Conn.--()--Viridian International Management, LLC (“Viridian”), a leading provider of affordable, responsible energy, today announced a partnership with Payless Power. Through the alliance, Viridian is able to offer customers in Texas a co-branded rate plan, Eco PrePaid, with Payless Power. Eco PrePaid is a new way to charge customers for utilities using a manageable, pay-as-you-go system.

With the introduction of Eco Prepaid, Viridian now offers a comprehensive range of rate plans in Texas, allowing customers in the market to select a payment plan that best meets their specific needs—all while helping to enable a positive environmental impact through the use of responsible energy products. With Viridian and Payless Power, customers are able to reduce their carbons emissions by 50%, supported by the purchase of Responsible Energy Certifications (RECs).

Payless Power is a leading, no deposit electric company in Texas that has delivered low-rate electric options to homes and businesses since 2005. Payless Power helps customers better manage their electricity usage and budget with both discounted rates and real-time monitoring. Customers receive daily notifications about how much energy they are consuming as a way to monitor usage and reduce costs. Payless Power also helps people stay connected, regardless of income or credit history. Like many of the Payless Power rate plans, Eco PrePaid does not require passing a credit score or supplying a large cash deposit.

“We are thrilled to be able to offer an alternative, prepaid rate plan to customers in Texas in partnership with Payless Power,” says Paul Booth, Viridian Chief Executive Officer. “Energy customers in Texas are smart and are looking for dynamic options. Eco PrePaid products give these customers daily value and the ease of simple reporting. Offering a reasonable option for customers to make smart, sustainable energy choices allows us, as a whole, to make an even bigger positive impact on the environment to benefit future generations.”

Signing up for Eco PrePaid is quick and convenient. Customers enroll online and registration does not require a credit check or deposit. Once registered, customers can load money into an Eco PrePaid account from which funds are deducted as electricity is used. Customers receive a daily notification via text or email regarding their usage, account balance and approximately how many days they have left—based on their average daily electricity consumption—before service could be interrupted. Customers can easily add more funds into their account either online, by telephone or by visiting one of Payless Power’s numerous payment centers.

"Payless Power’s goal is to help customers obtain prepaid electricity service at rates competitive to traditional billed services, but without the hassle, using flexible payment options in order to keep the lights on," says Brandon Young, Payless Power Chief Executive Officer. "In today's economy, prepaid electric service is becoming more popular with homeowners and businesses. We are excited to partner with Viridian’s dynamic network of independent Associates to ensure that these reasonable options are available to as many Texas customers as possible."

To learn more about Viridian and Payless Power’s Eco PrePaid plan, visit www.viridian.com.

About Payless Power

Payless Power is a Texas-based company providing customers with the best electricity service for their homes and businesses. Unlike traditional electric companies that require the bill be paid in full or be shut off, Payless Power’s number one goal is cash flow flexibility for the consumer through pay-as-you-go electricity. Since 2005, Payless Power has been helping people in Texas stay connected, regardless of income or credit history. Owned and operated by three brothers: Brandon, Byron and Brian Young, the company’s founders and management team have over 50 years of combined prepaid retail industry experience and possess strong expertise in risk management, operations, wholesale supply acquisition and regulations governing the retail electricity industry. As a family-owned business, Payless Power takes pride in serving customers with care and respect.

About Viridian

Founded with the vision of empowering individuals to build the life of their dreams, Viridian offers every independent Associate the chance to do well by doing good. This socially responsible company connects with consumers through a vibrant network of independent Associates, enabling each Viridian customer to be part of a significant, positive environmental impact. Committed to sustainability, community action and global initiatives, Viridian offers responsible product solutions to customers in 18 markets in the U.S. and Australia and is committed to global expansion. Learn more at www.viridian.com

Contacts

Viridian
Hannah Wells, 203-663-7557
Director of Sustainability & Communications
hwells@viridian.com
or
Coltrin & Associates (on behalf of Viridian)
Jennifer Webb, 212-221-1616
Jennifer_webb@coltrin.com

Contacts

Viridian
Hannah Wells, 203-663-7557
Director of Sustainability & Communications
hwells@viridian.com
or
Coltrin & Associates (on behalf of Viridian)
Jennifer Webb, 212-221-1616
Jennifer_webb@coltrin.com