OLATHE, Kan.--(BUSINESS WIRE)--Garmin International Inc., a unit of Garmin Ltd. (NASDAQ: GRMN), today announced the vívofit jr. – a motivator and activity tracker1 to encourage kids to stay on the move. The stylish, kid-friendly design is comfortable, durable, swim friendly2 and features one+ year battery life for 24/7 wearability. In addition to tracking steps, sleep1 and kids’ activity on the way to their recommended 60-minute daily play goal, the vívofit jr. comes with a free, parent-controlled mobile app3. The app motivates kids with fun and educational mobile adventures, and family step challenges. It also includes helpful tools for parents to motivate kids, who can assign responsibilities and agreed-upon rewards for completed tasks. With the vívofit jr., kids have their very own activity tracker to help create healthy habits while they are young and keep them for life.
“We’re excited to announce our first wearable just for kids – the vívofit jr.,” said Dan Bartel, Garmin vice president of worldwide sales. “The vívofit jr. was designed with kids and parents in mind, from its durable and comfortable band to its engaging app that motivates kids to get moving, while keeping parents involved.”
Easy to put on, the vívofit jr features a one-piece band that stretches over a child’s hand to fit comfortably on their wrist. Its one+ year battery life and water resistance mean kids rarely have to take it off, and its multiple stylish, vibrant band designs mean they’ll rarely want to. With a high-resolution, sunlight-readable display, the vívofit jr. tracks kids’ steps, sleep and active time on their way to the recommended 60-minute daily play goal. The watch face tells time, includes the date and even reminds kids to stay active with a move bar. It can also be personalized to include a child’s name.
The vívofit jr. also comes with an innovative, free app that features a mobile adventure trail to unlock for kids and task management for parents. From the app, parents can add multiple children and see their daily activity, responsibilities, sleep and more when the vívofit jr. automatically syncs to their smartphone. Turn every day into a fun competition as parents and kids compete as a family in a daily step challenge. As kids achieve their 60-minute daily play goal they’ll unlock fun facts on the app’s adventure trail, motivating them to keep reaching their goals.
The easy-to-use app allows parents to assign tasks that kids complete to earn coins that can be redeemed for agreed-upon rewards. Preloaded tasks are managed through the parent’s mobile device and can be set to recur daily or weekly, or personalized chores can be created. And for those who tend to procrastinate, a timer is accessible from the vívofit jr. band for a reminder that time to finish their task is ticking down.
The vívofit jr. band is designed for ages four to nine and is available in black, broken lava, digi camo, purple strike and real flower band patterns for $79.99. The included band fits wrists up to 145 millimeters; the vívofit jr. XL accessory bands accommodate wrists between 146 to 170 millimeters, or the vívofit 3 accessory bands may also be used. It is available now at Target and Best Buy with availability at Toys”R”Us, Dick’s Sporting Goods, Walmart and additional retailers later this fall.
The ever-expanding Garmin fitness segment develops technologies to enhance and promote healthy and active lifestyles. Whether users are runners, cyclists, swimmers, multi-sport athletes, or simply looking to stay active throughout the day, there is a product that can help them reach their health and fitness goals.
For decades, Garmin has pioneered new GPS navigation and wireless devices and applications that are designed for people who live an active lifestyle. Garmin serves five primary business units, including automotive, aviation, fitness, marine, and outdoor recreation. For more information, visit Garmin's virtual pressroom at garmin.com/newsroom, contact the Media Relations department at 913-397-8200, or follow us at facebook.com/garmin, twitter.com/garmin, or youtube.com/garmin.
2 Water rated 5 ATM
3 When paired with a compatible smartphone; see Garmin.com/ble for more info.
About Garmin
Garmin International Inc. is a subsidiary of Garmin Ltd. (Nasdaq: GRMN). Garmin Ltd. is incorporated in Switzerland, and its principal subsidiaries are located in the United States, Taiwan and the United Kingdom. Garmin and vívofit are registered trademarks.
All other brands, product names, company names, trademarks and service marks are the properties of their respective owners. All rights reserved.
Notice on Forward-Looking Statements:
This release includes forward-looking statements regarding Garmin Ltd. and its business. Such statements are based on management’s current expectations. The forward-looking events and circumstances discussed in this release may not occur and actual results could differ materially as a result of known and unknown risk factors and uncertainties affecting Garmin, including, but not limited to, the risk factors listed in the Annual Report on Form 10-K for the year ended December 26, 2015, filed by Garmin with the Securities and Exchange Commission (Commission file number 0-31983). A copy of such Form 10-K is available at http://www.garmin.com/aboutGarmin/invRelations/finReports.html. No forward-looking statement can be guaranteed. Forward-looking statements speak only as of the date on which they are made and Garmin undertakes no obligation to publicly update or revise any forward-looking statement, whether as a result of new information, future events, or otherwise.
