NEW YORK--(BUSINESS WIRE)--NewsCred, the world’s leading content marketing platform, is pleased to announce that consulting firm Great Place to Work® and Fortune magazine have named it one of the country's 10 Best Workplaces in Advertising & Marketing in 2016. The 10 Best Workplaces in Advertising & Marketing is based upon employee survey feedback.
NewsCred received the Great Place to Work® and Fortune ranking in 2015 as well, contributing to the company attracting significant hires to continue to exceed customer expectations. Cliff Dorsey joined NewsCred in April as Senior Vice President of Global Sales and Roger Orde joined as Senior Vice President of Global Customer Success in June. As the definitive leader in enterprise content marketing, NewsCred also welcomed global brands including Visa, Fidelity, New York Life, Jockey, HP, and Asus as customers in the last year.
“As NewsCred matures, we’re not just a fast growing company, but now also a very good business. Having experienced professionals like Cliff and Roger join NewsCred is indicative of the direction that we are taking as a company,” said Shafqat Islam, CEO and co-founder, NewsCred. “With their expertise and focus on solutions and customers, we will be able to grow exponentially while continuing to provide exemplary service to our customers as we scale. We're the dominant player in a massive category; we will continue to lead the industry aided by Cliff and Roger’s experience and execution.”
Orde, who joined as SVP of Global Customer Success, most recently held the role of VP, Global Customer Success and Education for Vancouver-based Hootsuite, where he helped the company capitalize on the huge rise of social media for business. During Orde's tenure at Hootsuite, the company grew from a sub-$600 million valuation to over $1 billion and from 425 employees to more than 800. Orde will be responsible for continuing to scale NewsCred's global customer success and education programs while helping the company expand into new markets and deliver the value customers seek.
“The pace of innovation and change in marketing technology is astounding,” Orde said. “Social media was arguably the biggest marketing trend over the last five years, and now content automation is taking up that mantle. Content automation naturally complements social media. I’m excited to be on board as NewsCred continues to dominate content marketing and ensure that our customers enjoy an exceptional experience using our solutions, software and services.”
Dorsey, who joined NewsCred as SVP of Global Sales, is responsible for sales execution, go-to-market strategy, business development, and revenue growth to support the growing market demand for the company’s solution. Dorsey has over twenty years of sales leadership experience and has held multiple sales leadership roles at Parametric Technology Corporation (PTC), Invodo, Medallia and eight years at LivePerson where he was instrumental in the company’s growth from $17M to $168M in revenue during his tenure. Prior to his corporate career, Dorsey served on both active duty and the reserves as an Army Officer.
“NewsCred is a great company with an outstanding team, culture, and product that is focused on becoming the dominant leader in the content marketing space,” Dorsey said. “I have worked at several high-growth SaaS businesses in the past and NewsCred presents a unique opportunity to help our customers transform their businesses and relationships with their customers.”
About NewsCred
NewsCred is on a mission to make marketing
better for everyone. As the leading content marketing software, NewsCred
provides the world’s most ambitious brands – Pepsi, Visa, Dell, ConAgra,
Hewlett Packard, and more – with the best solutions in content creation,
marketing management, cross-channel publishing, and measurement.
Everyday, marketers rely on NewsCred to orchestrate their marketing
across channels, collaborate with global teams, build brand awareness,
and drive sales.
NewsCred is rewriting the rules of marketing, fueling a new way for marketers to share their stories with the world. Founded in 2008, NewsCred employs 200 people in seven global offices, serving customers in over 70 countries. Learn more at newscred.com and follow us on Twitter @newscred.
About the 10 Best Workplaces in Advertising & Marketing
The
Best Workplaces in Advertising & Marketing ranking is based entirely
upon feedback from more than 4,000 employees at Great Place to
Work®–Certified companies in the Advertising & Marketing sector who
completed our Trust Index© Employee Survey. Employees answered questions
about how frequently they experience the behaviors that create a great
workplace, which include management’s honesty and ethics, camaraderie
among employees, and fair and respectful treatment and clear
expectations from management. Results from the survey are highly
reliable, having a 95% confidence level and a margin of error of 5% or
less. The total score for each company is based entirely upon this
employee feedback. The 10 companies with the highest employee ratings
compared with organizations of the same size were selected for the list.
To see the schedule for all of our Best Workplaces lists and more information on how to apply, visit Great Place to Work®’s website.
About Great Place to Work®
Great
Place to Work® is the global authority on high-trust,
high-performance workplace cultures. Through proprietary assessment
tools, advisory services, and certification programs, including Best
Workplaces lists and workplace reviews, Great Place to Work® provides
the benchmarks, framework, and expertise needed to create, sustain, and
recognize outstanding workplace cultures. In the United States, Great
Place to Work® produces the annual Fortune "100 Best Companies to
Work For®" and a series of Great Place to Work® Best Workplaces lists,
including lists for millennials, women, diversity, small and medium
companies and over a half dozen different industries.
Follow Great
Place to Work® online at www.greatplacetowork.com
and on Twitter at @GPTW_US.
