Hilton’s Loyalty Program – Hilton HHonors – Again Achieves Top Ranking from J.D. Power for Excellence in Customer Satisfaction

Hilton HHonors Ranks Highest in Overall Customer Satisfaction for the Second Year in a Row

MCLEAN, Va.--()--Hilton HHonors, the 50+ million member loyalty program for Hilton Worldwide’s 13 distinct hotel brands, was recognized by J.D. Power for the second year in a row, one of two hotel loyalty programs tied for highest in the Hotel Loyalty/Rewards Program Satisfaction Report.

“At Hilton, customer experience is at the heart of everything we do. Our team members around the world are passionate about delivering impeccable, personalized service to our guests and that is why it’s an honor to once again be recognized by J.D. Power,” said Mark Weinstein, senior vice president and global head of Loyalty & Partnerships, Hilton Worldwide. “Hilton HHonors provides a platform for us to show our loyalty to our guests, by delivering personalized, relevant experiences at every touch point – both on and offline. This prestigious honor recognizes our continued commitment to do just that.”

The 2016 Hotel Loyalty/Rewards Program Satisfaction Report by J.D. Power is based on survey responses from more than 3,000 consumers in the United States who have joined a hotel loyalty program. Hilton HHonors received high grades across all categories, including account maintenance and management, as well as in areas of reward program terms and variety of benefits.

Hilton HHonors provides rewards to all of its members, including an exclusive discount and digital features that simplify and streamline the travel experience for those who engage and book direct on Hilton.com, as well as access to one-of-a-kind experiences. The growing list of benefits and experiences include:

  • Exclusive discount: Hilton HHonors members can take advantage of an exclusive discount that can't be found anywhere else, as long as they book directly through Hilton, at more than 4,500 hotels around the world.
  • Instant benefits: Hilton HHonors is free to join and offers immediate benefits to all members, such as free standard Wi-Fi, popular digital tools like digital check-in with room selection and Digital Key, and the ability to earn and redeem Points for free nights. In fact, the Hilton HHonors app has a rating of 4.7 stars and is the highest rated hospitality app on the Apple App Store.
  • Unforgettable, exclusive experiences: Booking direct opens the door to exclusive events, like Live Nation concerts or private dining experiences.

“We continue to see members of hotel loyalty/rewards programs place great value in their program of choice, and they are highly satisfied when they can easily earn and redeem points to select preferred locations in various locations,” said Rick Garlick, global travel and hospitality practice lead at J.D. Power. “Programs with hotels offering multiple brands, partnerships and diverse locations have a strong competitive advantage and we’re thrilled to see Hilton continue delivering on these factors for guests through the HHonors program.”

J.D. Power defines satisfaction in their report by ease of earning and redeeming points, a diverse partnership network and multiple hotel brands.

About Hilton HHonors

Hilton HHonors is the award-winning guest-loyalty program for Hilton Worldwide’s 13 distinct hotel brands, spanning more than 4,600 hotels, resorts and timeshare properties across 100 countries and territories. This year, J.D. Power awarded Hilton HHonors as “Highest in Customer Satisfaction with Hotel Loyalty/Rewards Programs in a Tie. Hilton HHonors members who book directly through preferred Hilton channels have access to instant benefits, including an exclusive discount that can’t be found anywhere else, free standard Wi-Fi and popular digital tools available exclusively through the industry-leading Hilton HHonors mobile app, where HHonors members can check-in, choose their room, and access their room using a Digital Key. With more than 50 million members, HHonors offers hundreds of ways to earn and redeem Points. Members can redeem their Points for free nights, premium merchandise, charitable contributions, or unique events through the HHonors auction platform (hhonors.com/auctions), such as exclusive artist experiences and hotel concert events with Live Nation® or a race experience with the McLaren-Honda Formula 1 team. HHonors members’ loyalty is also rewarded with more personalized service. There is no cost to join, and travelers may enroll online by visiting www.HiltonHHonors.com or connect with Hilton HHonors at news.hiltonhhonors.com.

About Hilton Worldwide

Hilton Worldwide (NYSE: HLT) is a leading global hospitality company, comprised of more than 4,600 managed, franchised, owned and leased hotels and timeshare properties with more than 758,000 rooms in 100 countries and territories. For 96 years, Hilton Worldwide has been dedicated to continuing its tradition of providing exceptional guest experiences. The company's portfolio of 13 world-class global brands includes Hilton Hotels & Resorts, Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Canopy by Hilton, Curio - A Collection by Hilton, DoubleTree by Hilton, Embassy Suites by Hilton, Hilton Garden Inn, Hampton by Hilton, Tru by Hilton, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations. The company also manages an award-winning customer loyalty program, Hilton HHonors®. Hilton HHonors members who book directly through preferred Hilton channels have access to benefits including free standard Wi-Fi, as well as digital amenities that are available exclusively through the industry-leading Hilton HHonors app, where HHonors members can check-in, choose their room, and access their room using a Digital Key. Visit news.hiltonworldwide.com for more information and connect with Hilton Worldwide on Facebook, Twitter, YouTube, Flickr, LinkedIn and Instagram.

About J.D. Power

Headquartered in Costa Mesa, Calif., J.D. Power is a global marketing information services company providing performance improvement, social media and customer satisfaction insights and solutions. The company’s quality and satisfaction measurements are based on responses from millions of consumers annually. For more information on car reviews and ratings, car insurance, health insurance, cell phone ratings, and more, please visit jdpower.com. J.D. Power is a business unit of McGraw Hill Financial.

Contacts

Blake Rouhani
Hilton
(703) 883 6615
blake.rouhani@hilton.com
news.hiltonhhonors.com

Contacts

Blake Rouhani
Hilton
(703) 883 6615
blake.rouhani@hilton.com
news.hiltonhhonors.com