CARMEL, Ind.--(BUSINESS WIRE)--Baker Hill, a leading provider of SaaS solutions for common loan origination, relationship management and smart data analytics, announced that Bryn Mawr Trust has selected its Advisor® for Relationship Lending origination solution to automate its commercial lending operations. The solution supports financial institutions’ strategic sales initiatives, helping them meet customer acquisition goals while optimizing credit approvals to accelerate underwriting.
“Our relationship managers needed a single solution capable of effectively managing the needs of complex commercial lending clients,” said Marilee Connor, Group Vice President for Bryn Mawr Trust, located in Bryn Mawr, Pa. “We now have a tool to ensure the sales and underwriting processes are more efficient, allowing employees more time to focus on individual client needs.”
For intricate commercial credit requests, Bryn Mawr Trust can rely on Advisor for Relationship Lending to ensure the proper structure for a given deal, analyze financial statements and drive the approval process based on the bank’s unique policies and business rules. The solution aggregates exposure information to provide financial institutions a complete view of every client, improving regulatory compliance. Additionally, it enables users to proactively maintain insight into client relationships and manage and track exceptions to limit exposure and ensure loan quality.
“Baker Hill provides progressive financial institutions of all sizes leading edge solutions to create a competitive advantage,” said Naseer Nasim, president and chief executive officer for Baker Hill. “When it comes to managing commercial lending requests in particular, speed is key. For Bryn Mawr Trust, the ability to streamline and automate the lending lifecycle means its staff can spend more time developing new business and nurturing high value relationships.”
About Baker Hill
Baker Hill empowers financial institutions to work smarter and drive more profitable relationships. The company delivers solutions that streamline origination and portfolio management for business, consumer direct and indirect lending. Baker Hill also delivers sophisticated business intelligence and revenue enhancement solutions that support sound business decisions to mitigate risk and generate growth. Baker Hill is the #1 provider of member business lending services, serving 600 financial institutions, including more than 20% of the top 150 banks in the U.S.
