DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/34zrwd/mobile_augmented) has announced the addition of the "Mobile Augmented Reality Market for Marketing and Advertising in APAC 2015-2019" report to their offering.
The mobile augmented reality market for marketing and advertising in APAC is expected to grow at a CAGR of 135.35% over the period 2015-2019.
Manufacturers of mobile devices such as smartphones, phablets, and tablets integrate their devices with AR solutions to enhance user experience, which in turn enhances their value proposition. The increased integration of AR solutions in mobile computing devices is likely to boost the growth of the market during the forecast period, especially with the increased popularity and penetration of smartphones and tablets.
According to the report, one of the key reasons for the growth of smartphone shipments in APAC is the availability of low-cost smartphones in countries such as India, Indonesia, and China. In addition, an increase in the usage of e-commerce portals, disposable income of consumers, Internet penetration, urbanization, and the number of mobile broadband subscriptions will fuel the adoption of smartphones in this region during the forecast period.
Further, the report states that not every country or region has high-speed Internet connectivity, AR apps developed by vendors are limited to certain countries.
Report Structure:
PART 01: Executive summary
PART 02: Scope of the report
PART 03: Market research methodology
PART 04: Introduction
PART 05: Market overview
PART 06: Technology life cycle
PART 07: Market landscape
PART 08: Market drivers
PART 09: Market challenges
PART 10: Impact of drivers and challenges
PART 11: Market trends
PART 12: Vendor landscape
PART 13: Key vendor analysis
Companies Mentioned:
- Augmented Pixels
- Aurasma
- Blippar
- Catchoom Metaio
- NGRAIN
- Qualcomm
- Total Immersion
- Wikitude
-
Zappar
For more information visit http://www.researchandmarkets.com/research/34zrwd/mobile_augmented
