LONDON--(BUSINESS WIRE)--Technavio’s latest report on the global software testing services market provides an analysis on the most important trends expected to impact the market outlook from 2016-2020. Technavio defines an emerging trend as a factor that has the potential to significantly impact the market and contribute to its growth or decline.
The top four emerging trends driving the global software testing services market according to Technavio ICT research analysts are:
- Growing popularity of mobile apps
- Industry-specific testing services offerings
- Increased use of cloud-based testing
- Shift to automated software testing
Growing popularity of mobile apps
In the current technological landscape, virtually every web application has a mobile counterpart. As an application tested on a web platform may not run smoothly on a mobile platform, there is a need for specialized testing of mobile apps. Thus, before deployment, developers need to test the compatibility of mobile apps on smartphones and tablets that run on different operating systems. The mobile testing process, which includes usability, operational, performance, and security testing, becomes more complex under different scenarios. Mobile apps are tested using handsets, emulator software, or cloud services.
Amit Sharma, a lead IT professional services analyst at Technavio, says, “Following the rapid influx of mobile apps in the market, substantial investments are being made in the software testing industry. A shift to cloud-based testing, automated testing, testing as a service, and testing in domain-specific niche services has emerged across industry verticals. Banks and financial institutions are also heavily investing in software testing in the face of the rising popularity of mobile banking apps.”
Industry-specific testing services offerings
Until recently, agnostic testing services were offered across all verticals. Testing teams would work across all industry domains according to the demand and requirement. However, recent developments have prompted companies to align testing services into vertical specializations, deemed verticalization, which has gained ground over the past five years.
“Testing companies have dedicated teams for specific verticals, which helps operators gain domain expertise. Infosys, one of the key players in the global software development market, offers testing services through various specialized practices, such as healthcare, insurance, and retail validation and testing practice,” says Amit.
Increased use of cloud-based testing
Service providers are offering cloud-based testing software and solutions targeting SMEs. These services are offered on a subscription basis and follow the pay-per-use model. SMEs with limited budgets can also opt for these services, as service providers provide the required IT infrastructure.
“Cloud computing offers a wide level of flexibility and high degree of accessibility to testing tools and test environments from anywhere at any time. By moving IT infrastructure to the cloud, financial organizations can cut capital investments as well as the costs associated with maintenance, security, and infrastructure,” says Amit.
Shift to automated software testing
Manual software testing is a tedious and time-consuming process. Instead, testers using automated testing systems do not have to stay in proximity with the system at all times; they only need to conduct analysis upon completing the entire testing process.
Choosing the right automation tool is imperative for the success of any automation project. Automated software testing focuses on the quality of the product, from the initial phase of software development all the way to product delivery. It helps reduce the time spent on the entire testing process. For an automated system that is accurately designed, a test code written once can be used for a lifetime with little maintenance. The market for automated software testing solutions is likely to grow in step with the growing pressure on software vendors to provide both product and business value.
Browse Related Reports:
- Global Software Testing Market in Telecom 2015-2019
- Global Pure-play Software Testing Services Market 2015-2019
- Global Outsourced Software Testing Services Market 2015-2019
Purchase these three reports for the price of one by becoming a Technavio subscriber. Subscribing to Technavio’s reports allows you to download any three reports per month for the price of one. Contact enquiry@technavio.com with your requirements and a link to our subscription platform.
About Technavio
Technavio is a leading global technology research and advisory company. The company develops over 2000 pieces of research every year, covering more than 500 technologies across 80 countries. Technavio has about 300 analysts globally who specialize in customized consulting and business research assignments across the latest leading edge technologies.
Technavio analysts employ primary as well as secondary research techniques to ascertain the size and vendor landscape in a range of markets. Analysts obtain information using a combination of bottom-up and top-down approaches, besides using in-house market modeling tools and proprietary databases. They corroborate this data with the data obtained from various market participants and stakeholders across the value chain, including vendors, service providers, distributors, re-sellers, and end-users.
If you are interested in more information, please contact our media team at media@technavio.com.
