LAS VEGAS--(BUSINESS WIRE)--Diamond Resorts International® (NYSE: DRII), a global leader in the hospitality and vacation ownership industries, announces a new alliance and sponsorship arrangement with award-winning country music artist and actress Jana Kramer.
In connection with the agreement, Diamond Resorts members will have the opportunity to enjoy premium seating at Kramer’s live concerts, and Kramer will make personal appearances at Diamond Resorts’ increasingly popular Events of a Lifetime®, which deliver exciting vacation experiences that are truly unique and memorable.
“I look forward to delivering unforgettable experiences through my passion for music and engaging with the many wonderful members and owners at Diamond Resorts,” said Kramer. “It is an honor to represent a brand that believes in creating lifelong memories and bringing families together through the experience of vacations.”
Kramer will represent Diamond alongside a roster of high-profile celebrities such as country music star Colt Ford, baseball Hall of Famers Reggie Jackson and Gaylord Perry, PGA touring professionals Brian Gay and John Cook, and Super Bowl XXVI MVP Mark Rypien.
“We are very excited to have Jana on our brand ambassador team,” says Michael Flaskey, Chief Sales and Marketing Officer, Diamond Resorts International®. “Jana is a rising country music artist, and we are so proud to be associated with her. Our members and owners are going to love getting to know Jana as a person and then watching her perform. Our Events of a Lifetime® franchise continues its growth through the creation of unique experiences that allow our members and owners to Stay Vacationed.™”
About Jana Kramer
Singer-songwriter Jana Kramer’s single “I Got the Boy,” which she recently performed on Good Morning America, is nearing Top 10 and is featured on her new album, thirty one. Produced by Scott Hendricks, the album debuted in the Top 10 on the all genre Billboard 200 Albums Chart, with more than 21,000 album equivalent units. With 18,000 albums sold, thirty one debuts at #3 on the Billboard Country Albums chart, making this her biggest first week sales and highest chart position ever. It’s also the third biggest debut week by a solo female country artist this year. Named one of this year’s Next Women of Country by CMT, Kramer co-wrote over half of the new tracks on thirty one. Kramer released her self-titled debut album to much critical praise, earning her the title of ACM’s 2012 New Female Vocalist of the Year, as well as the title of most played debut artist at Country Radio for 2012.
About Diamond Resorts International®
Diamond Resorts International® (NYSE: DRII), with its network of more than 350 vacation destinations located in 34 countries throughout the continental United States, Hawaii, Canada, Mexico, the Caribbean, South America, Central America, Europe, Asia, Australasia and Africa, provides guests with choice and flexibility to let them create their dream vacation, whether they are traveling an hour away or around the world. Our relaxing vacations have the power to give guests an increased sense of happiness and satisfaction in their lives, while feeling healthier and more fulfilled in their relationships, by enjoying memorable and meaningful experiences that let them Stay Vacationed.™
Diamond Resorts International® manages vacation ownership resorts and sells vacation ownership points that provide members and owners with Vacations for Life® at over 350 managed and affiliated properties and cruise itineraries.
