STAMFORD, Conn.--(BUSINESS WIRE)--WWE (NYSE:WWE) today announced the appointment of John Brody as Executive Vice President, Global Sales & Partnerships. Brody, who previously held senior leadership roles with the National Football League, Wasserman Media Group, Major League Baseball and the Boston Celtics, will report directly to WWE Chief Revenue & Marketing Officer, Michelle D. Wilson.
As head of WWE’s Global Sales & Partnerships division, Brody will be a key member of the company’s senior management team, responsible for providing strategic vision for WWE’s sales operation on a global basis while expanding WWE’s media partnerships.
“John is a recognized leader within the sports and entertainment marketplace, and I am thrilled to have him join WWE,” said Wilson. “Given the global opportunities for partners to engage with our massive fan base across TV, digital and social platforms, I’m confident that John will be successful in growing this line of our business.”
Prior to joining WWE, Brody was the NFL’s Senior Vice President of Sponsorship and Media Sales where he oversaw Sponsorship Business Development, Partnership Management, Television Sales, Digital/Mobile Sales and Media Planning.
Brody also led all global partnership and business development efforts for Wasserman Media Group. As President of Global Partnership and Business Development and a member of the executive management team, Brody’s experience added significant value, where he helped close the iconic naming rights deal between MetLife and the New Meadowlands Stadium.
Brody spent more than 12 years at Major League Baseball, the last seven as Senior Vice President of Corporate Sales and Marketing overseeing MLB’s sales efforts. In this role, Brody secured partnerships with blue chip global brands including, Anheuser-Busch, Bank of America, General Motors, MasterCard, Pepsi, State Farm and Taco Bell.
He is a three-time winner of Sports Business Journal’s 40 Under 40 Award, and member of the publication’s Hall of Fame. Brody is an honors graduate of Tufts University where he earned a Bachelor of Arts degree in political science in 1995.
About WWE
WWE, a publicly traded company (NYSE:WWE), is an integrated media organization and recognized leader in global entertainment. The company consists of a portfolio of businesses that create and deliver original content 52 weeks a year to a global audience. WWE is committed to family friendly entertainment on its television programming, pay-per-view, digital media and publishing platforms. WWE programming reaches more than 650 million homes worldwide in 25 languages. WWE Network, the first-ever 24/7 over-the-top premium network that includes all live pay-per-views, scheduled programming and a massive video-on-demand library, is currently available in more than 175 countries. The company is headquartered in Stamford, Conn., with offices in New York, Los Angeles, London, Mexico City, Mumbai, Shanghai, Singapore, Dubai, Munich and Tokyo.
Additional information on WWE (NYSE:WWE) can be found at wwe.com and corporate.wwe.com. For information on our global activities, go to http://www.wwe.com/worldwide/
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Forward-Looking Statements: This press release contains forward-looking statements pursuant to the safe harbor provisions of the Securities Litigation Reform Act of 1995, which are subject to various risks and uncertainties. These risks and uncertainties include, without limitation, risks relating to: WWE Network; major distribution agreements; our need to continue to develop creative and entertaining programs and events; the possibility of a decline in the popularity of our brand of sports entertainment; the continued importance of key performers and the services of Vincent K. McMahon; possible adverse changes in the regulatory atmosphere and related private sector initiatives; the highly competitive, rapidly changing and increasingly fragmented nature of the markets in which we operate and greater financial resources or marketplace presence of many of our competitors; uncertainties associated with international markets; our difficulty or inability to promote and conduct our live events and/or other businesses if we do not comply with applicable regulations; our dependence on our intellectual property rights, our need to protect those rights, and the risks of our infringement of others’ intellectual property rights; the complexity of our rights agreements across distribution mechanisms and geographical areas; potential substantial liability in the event of accidents or injuries occurring during our physically demanding events including, without limitation, claims relating to CTE; large public events as well as travel to and from such events; our feature film business; our expansion into new or complementary businesses and/or strategic investments; our computer systems and online operations; a possible decline in general economic conditions and disruption in financial markets; our accounts receivable; our revolving credit facility; litigation; our potential failure to meet market expectations for our financial performance, which could adversely affect our stock; Vincent K. McMahon exercises control over our affairs, and his interests may conflict with the holders of our Class A common stock; a substantial number of shares are eligible for sale by the McMahons and the sale, or the perception of possible sales, of those shares could lower our stock price; and the relatively small public “float” of our Class A common stock. In addition, our dividend is dependent on a number of factors, including, among other things, our liquidity and historical and projected cash flow, strategic plan (including alternative uses of capital), our financial results and condition, contractual and legal restrictions on the payment of dividends (including under our revolving credit facility), general economic and competitive conditions and such other factors as our Board of Directors may consider relevant. Forward-looking statements made by the Company speak only as of the date made and are subject to change without any obligation on the part of the Company to update or revise them. Undue reliance should not be placed on these statements. For more information about risks and uncertainties associated with the Company’s business, please refer to the “Management’s Discussion and Analysis of Financial Condition and Results of Operations” and “Risk Factors” sections of the Company’s SEC filings, including, but not limited to, our annual report on Form 10-K and quarterly reports on Form 10-Q.
