SAN FRANCISCO--(BUSINESS WIRE)--Campaign Monitor, the leading provider of simple and elegant email marketing software for business, today introduced Campaign Monitor for Retail. Email marketing is the single most effective channel for retailers to drive new traffic to an online store and re-market to existing customers [1]. Developed by analyzing the successes of 20,000 retail customers, Campaign Monitor for Retail makes it easy for any retailer to announce new products and promotions, automate personalized messages for every customer, and drive increased revenue for their business.
A new email marketing solution for every retailer
Email is the most effective marketing channel for businesses to communicate with their customers in clear and direct ways [2]. Retailers want to personalize every message to their customers, but it can require a lot of time, energy and complex programming when multiplied by thousands—or millions—of customers.
“Retailers rely on email marketing as the No. 1 marketing channel that drives ROI, and need to execute smart and sophisticated campaigns during this critical time of the year,” said Kraig Swensrud, CMO, Campaign Monitor. “With more than 20,000 retail customers using Campaign Monitor, we have prescribed the best practices and simple do-it-yourself technology that helps companies engage with customers and drive sales.”
Introducing Campaign Monitor for Retail
With Campaign Monitor for Retail, now every retailer can leverage industry best practices, pre-packaged email templates, retail-specific email automation, and product integrations to the world's leading e-commerce systems. More than 20,000 retailers globally, including Birchbox, Rip Curl and TopShop use Campaign Monitor for Retail to drive increased revenue for their business.
"Our email marketing is a major sales driver, and strengthens the bond we have with our beloved customers,” said Nick Rolando, web developer, Goorin Brothers. “Campaign Monitor enables us to send messages that we're proud of and personalize our customer communication.”
Pricing and availability
Campaign Monitor for Retail is generally available today at no cost to Campaign Monitor customers.
About Campaign Monitor
Campaign Monitor is the leading provider of simple and elegant email marketing software for business. More than two million customers at 150,000 companies worldwide, including BuzzFeed, Coca-Cola, Disney, Rip Curl and the San Diego Chargers, use Campaign Monitor to run email marketing campaigns that deliver results for their business. Founded in 2004, Campaign Monitor has offices and 24/7 live support in 20 cities globally, including San Francisco, New York, London and Sydney. Learn more at www.campaignmonitor.com.
[1] CMO Council (2014) Direct Marketing - Retrieved from https://www.cmocouncil.org/facts-stats-categories.php?view=all&category=direct-marketing
[2] VentureBeat Insight (2015) Buyer’s Guide: How to navigate the email marketing landscape - Retrieved from http://insight.venturebeat.com/report/buyers-guide-how-to-navigate-the-email-marketing-landscape
