DUBLIN & BOSTON & SHANGHAI--(BUSINESS WIRE)--Clavis Insight, the world’s leading provider of eCommerce store analytics to consumer goods companies, announced today it has received a US$20 million growth equity investment from Accel-KKR, a technology-focused private equity investment firm and existing investors.
The investment will be used to support Clavis’ strategic growth initiatives including the expansion of sales and customer support efforts in United States, Europe and China and the continued innovation in its eCommerce Intelligence platform that is used by the world's top 10 consumer packaged goods (CPG) companies and half of the next 100 CPG or fast moving consumer goods (FMCG) companies. For a video with more information on Clavis Insight’s solution, please visit: http://clavisinsight.com/?s=video.
“We have built Clavis into the industry standard in eCommerce analytics for CPG brands by delivering a functionally rich and technologically robust platform that can be used globally. Today, Clavis monitors online retailers across more than 20 countries for our customers,” said Garry Moroney, chief executive officer, Clavis Insight. “The investment partnership with Accel-KKR allows Clavis to effectively capitalize on the growth opportunities ahead of the business, significantly broaden its leadership position in the industry and better support our consumer goods customer base.”
Clavis is poised to take advantage of the continued growth in online shoppers and the significant increases in online shopping in developed and emerging markets. According to a 2015 United Nations Conference on Trade and Development report, approximately 1.7 billion consumers will shop online by 2018, representing close to 20% of the world’s population.
“Clavis has created a leadership position in the market by uniquely tackling the most complex challenges global CPG brands face in measuring, monitoring and optimizing brand performance in the eCommerce channel. Accel-KKR is excited to partner with the team at Clavis to drive its expansion globally, which in turn will allow the company to further support its customers,” said Greg Williams, managing director, Accel-KKR.
About Clavis Insight
Clavis Insight is the industry leader for online store analytics delivering actionable data, analysis and insights to enable consumer goods brands to track and optimize their online channel presence and performance. The eCommerce intelligence platform analyzes everything consumers see in online retailer stores to quickly identify the actions brand owners and manufacturers need to take to drive profitable eCommerce growth, protect their brands and beat the competition online. For more information: www.clavisinsight.com.
About Accel-KKR
Accel-KKR is a technology-focused investment firm with $4.0 billion in capital commitments to its current funds. The firm invests primarily in software and IT-enabled businesses well-positioned for topline and bottom-line growth. At the core of Accel-KKR's investment strategy is a commitment to developing strong partnerships with the management teams of its portfolio companies and a focus on building value through significant resources available through the Accel-KKR network. Accel-KKR focuses on middle-market companies and provides a broad range of capital solutions from minority-growth investments to buyouts, recapitalizations, divisional carve-outs and going-private transactions. The firm has offices in Menlo Park, Atlanta and London. For more information, please visit www.accel-kkr.com.
