GLENVIEW, Ill.--(BUSINESS WIRE)--Mead Johnson Nutrition Company (NYSE: MJN) today announced it is unveiling a new, innovative plastic bottle for its 32 fluid ounce ready-to-use family of Enfamil® products. Now, parents and caregivers can find the new packaging at major retailers across the nation.
The new, modern packaging with an easy-to-grip shape is designed to provide control while pouring. It brings convenience to busy parents by allowing them to prepare multiple bottles at a time. Importantly, it also ensures accurate proportions due to the formula being premixed. The bottle keeps the product fresh without refrigeration due to its shelf-stable technology, meaning the product stays fresh in the pantry until its stated expiration date or until it’s opened and needs to be stored in the refrigerator.
“While Mead Johnson is focused on nourishing children for the best start in life, our innovation efforts extend beyond nutritional and health benefits. We know that today’s parents are on the go and on the look-out for options that can make their days run a little more smoothly,” said Carl Stealey, vice president of U.S. Marketing for Mead Johnson Nutrition. “The new 32 fluid ounce ready-to-use packaging offers a whole new level of convenience and flexibility for parents – for some, it’s their everyday formula, while others find it’s a great complement to their usual powder routine. Best of all, like all Enfamil formulas, our ready-to-use infant formulas provide babies with complete nutrition and have important brain nourishing nutrients like DHA and choline.”
In addition to the sleek, easy-to-use 32 fluid ounce ready-to-use bottle, the Enfamil brand offers a nipple-ready 2 fluid ounce Nursette® bottle for newborns – which is especially convenient for late-night feedings – and an 8 fluid ounce ready-to-use bottle to support changing feeding needs as babies grow.
Enfamil is the number one brand recommended by pediatricians. It has brain-nourishing DHA proven to support brain development. Clinical studies have been published that demonstrate Enfamil infant formula fosters learning ability now – and into the preschool years.
As the only global company focused exclusively on pediatric nutrition, Mead Johnson Nutrition has a long history of innovation that meets the evolving needs of its consumers. For more than 100 years, the company has been delivering safe, high-quality products that parents rely on to support the healthy growth and development of millions of babies and children. That trust has made Enfamil the #1 pediatrician-recommended infant formula brand.
For more information on our new ready-to-use packaging, please visit Enfamil.com/RTU.
About Mead Johnson Nutrition
Mead Johnson Nutrition, a global leader in pediatric nutrition, develops, manufactures, markets and distributes more than 70 products in over 50 countries worldwide. The company's mission is to nourish the world’s children for the best start in life. The Mead Johnson name has been associated with science-based pediatric nutrition products for over 100 years. The company's "Enfa" family of brands, including Enfamil® infant formula, is the world's leading brand franchise in pediatric nutrition. For more information, go to www.meadjohnson.com.
