RIO DE JANEIRO--(BUSINESS WIRE)--With the countdown now to one year until the Rio 2016 Olympic Games, Panasonic Brazil (PANABRAS) has announced that Panasonic Corporation and PANABRAS have signed an agreement to be the official technology partner for Rio de Janeiro’s Sugarloaf Mountain. As part of the agreement, Panasonic is providing projectors, televisions, LED screens, digital signage systems and other equipment to be permanently installed at the world-famous attraction. “We’re going to update the audio and visual solutions of this Rio de Janeiro landmark,” says Michikazu Matsushita, president of PANABRAS, which will be holding various events at the location during the Olympic Games.
Additionally, Panasonic will be sponsoring a number of Brazilian athletes. Receiving the brand’s support will be swimmer Felipe França; beach volleyball duo Juliana Silva and Maria Elisa Antonelli; and Daniel Dias, two-time winner of the Laureus World Sportsperson of the Year with a Disability. Serving as PANABRAS’s ambassador for Rio 2016 Olympic activities will be volleyball icon Maurício Lima, who helped lead the Brazilian men’s volleyball team to Olympic gold in 1992 and 2004.
In addition to the sponsorship deal, Panasonic has opened a
special website* that features these athletes along with Neymar da
Silva Santos Junior (Neymar Jr.), who serves as a global ambassador for
Panasonic. Along with videos of Neymar Jr. talking about the Olympic
Games, the site will feature a series of campaigns related to the Rio
2016 Olympic Games. The first campaign, starting from October 2015, will
be an online treasure hunt game based in Rio, titled ‘’Find your Dream”.
*
Neymar Jr. Special Website; http://www.panasonic.com/olympic/rio/
[VIDEO] Rio 2016 One Year to Go!
https://www.youtube.com/watch?v=uqdpzQmiLt0
[PHOTO]
https://plus.google.com/photos/102894371789579256396/albums/6180172221219201041
About Panasonic
Panasonic Corporation is a worldwide leader in the development of
diverse electronics technologies and solutions for customers in the
consumer electronics, housing, automotive, enterprise solutions and
device industries. Since its founding in 1918, the company has expanded
globally and now operates 468 subsidiaries and 94 associated companies
worldwide, recording consolidated net sales of 7.715 trillion yen for
the year ended March 31, 2015. Committed to pursuing new value through
innovation across divisional lines, the company uses its technologies to
create a better life and a better world for its customers.
Learn
more about Panasonic: http://www.panasonic.com/global
About Panasonic Brazil
Panasonic Brazil has three plants in the country. Beyond TVs, home
appliances, cameras and batteries, Panasonic also sells imported
electronic goods, such as cameras, security systems, broadcasting and
home care appliances. Focused on creating a better life and a better
world for its customers, Panasonic innovates constantly to bring out
products and services that promote quality of life. Panasonic’s public
commitments include less energy consumption, less CO2 emission, and
support for environmental initiatives.
Learn more about Panasonic
Brazil: http://www.panasonic.com.br
Follow
Panasonic on Facebook: http://www.facebook.com/panasonic.br
Related Links:
[News Release] Panasonic Announces
Sponsorship of Brazilian Athletes and Sugarloaf Mountain (Aug 7, 2015)
http://news.panasonic.com/global/stories/2015/44071.html
Panasonic
Olympic Homepage
http://panasonic.net/olympic/
Panasonic's
Rio Olympics Special Website with Neymar Jr.
http://www.panasonic.com/olympic/rio/
Panasonic
Signs Official Worldwide Paralympic Partnership Agreement (Oct 15, 2014)
http://news.panasonic.com/global/topics/2014/29574.html
Panasonic
Signs Official Worldwide Olympic Partnership Agreement (Feb 6, 2014)
http://news.panasonic.com/press/news/official.data/data.dir/2014/02/en140206-2/en140206-2.html
[Video]
Coming Soon “Rio 2016”: https://www.youtube.com/watch?v=fJxKZbr6Dak
