BLUFFTON, S.C.--(BUSINESS WIRE)--CareCore | MedSolutions, a leading provider of Medical Benefits Management (MBM) solutions to managed care and risk-bearing provider organizations, today announced the launch of a new name and brand that will help advance the company’s commitment to containing healthcare costs and achieving quality medical outcomes.
The talents, technologies and tactical expertise of CareCore | MedSolutions are now unified as eviCore healthcare (eviCore). The recently merged companies combined to deliver innovative MBM solutions designed to bring better outcomes to everyone involved in the healthcare system: patients, providers and payers alike. The brand launch announcement was made during AHIP’s Institute 2015 conference by eviCore Chairman and CEO John J. Arlotta.
“Our new brand is a natural evolution, a combination of the strengths of both companies that positions us perfectly to bring greater value, deeper insights, and more sustainable solutions to all our clients and partners, now and in the future,” said Arlotta.
eviCore will bring together the formidable data and analytics capabilities of both constituent companies and the insight of over 3,000 health professionals to create a uniquely evidence-based approach to the management and distribution of medical benefits.
“It’s all about getting the right answers to the right people at the right time in the clinical process – about finding the best and most expedient care path,” said Mark Ciamarra, SVP, Marketing and Growth Management. “eviCore is at the heart of the system, handling a wide range of information, and we understand the perspectives of everyone involved – physicians, specialists, insurance companies and patients. This helps us ensure quicker, more soundly informed decisions that are better for everyone.”
A shared vision for the recently merged company inspired the new name and branding.
- The prefix “evi” stands for evidence-based medicine.
- The word “Core” shows that evidence-based medicine is at the center of everything the company does and underscores its position at the heart of the healthcare ecosystem. It is also a nod to eviCore’s legacy company, CareCore National.
- The tag line “innovative solutions” conveys to clients and employees that the company will be an innovative leader in the industry. The word “solutions” is also a recognition of eviCore’s other legacy company, MedSolutions.
eviCore’s new logo is a graphic representation of how the company connects all the dots to address the entire spectrum of client needs, and the gradation of the dots denotes flexibility in designing and deploying solutions. Both legacy companies had blue in their previous brands, which was a common element that eviCore kept. The inclusion of gold represents a commitment to being the gold standard for an evidence-based, outcomes-driven approach to healthcare.
A new website, corporate ID system and other marketing collateral are also forthcoming. However, amidst all the ongoing developments, Arlotta added, “Some things, of course, will never change – our commitment to build on our rewarding relationships with all our clients and partners and our determination to improve even further the quality of the services we deliver. I’m confident eviCore has an opportunity to make a major difference in how medical benefits are managed, both for the healthcare system at large and, of course, in the lives of individual people.”
About eviCore healthcare
eviCore healthcare offers proven, diversified medical benefit management solutions that help clients reduce costs while increasing quality of care for their members. The company provides these solutions to managed care organizations and risk-bearing provider organizations serving commercial, Medicare and Medicaid populations. Powered by a team of specialized medical professional resources, extensive evidence-based guidelines and advanced technologies, the company supports clients by ensuring the right evidence-based care is delivered at the right time to the right patient at the right site of care. Flexible medical benefit management solutions are offered in: Diagnostic Testing and Imaging; Cardiology; Comprehensive Musculoskeletal and Pain Management; Medical and Radiation Oncology; Sleep Services; Lab Management; and Post-Acute Care (including participating in the CMS Bundled Payments for Care Improvement Initiative). eviCore is proud to help over 80 million Americans receive higher quality, lower cost healthcare. For more information, please visit evicore.com.
