Bridgewater Bound! Shake Shack Opens First Central New Jersey Location at the Village at Bridgewater Commons, Friday, May 1st

Beloved Burger, Hot Dog and Frozen Custard Stand Spreads the Jersey Love

NEW YORK--()--Shake Shack® is proud to be opening a third location in the great state of New Jersey, the first in Central Jersey, on Friday, May 1st at 11:00AM. The Bridgewater Shack is situated in the premier shopping destination The Village at Bridgewater Commons.

About an hour drive outside New York City, the Bridgewater Shack joins two existing New Jersey Shacks, both in Paramus at the Garden State Plaza and along Route 17 South.

Shake Shack is a critically acclaimed, modern day “roadside” burger stand known for its 100% all-natural, antibiotic-free Angus beef burgers (no hormones added ever), griddled-crisp flat-top dogs, fresh-made frozen custard, crispy crinkle cut fries, and more. A fun and lively community gathering place with widespread appeal, Shake Shack has earned a cult-like following around the world.

The Bridgewater Shack menu serves up all the Shake Shack classics, plus two location-specific frozen custard concretes: Township Toffee (vanilla and chocolate custard, chocolate toffee, caramel sauce and malt powder) and Bridgewater Berry Patch (vanilla custard, local New Jersey blueberry jam and cheesecake blondie). Garden State Plaza’s popular One Stop Choc (chocolate custard, marshmallow sauce, Balthazar Bakery chocolate-walnut sable cookie and chocolate sprinkles) will also be available at Bridgewater.

As part of its mission to Stand For Something Good®, the Bridgewater Shack is partnering with Somerset Home for Temporarily Displaced Children, giving teens a safe haven and caring support. Five percent of sales from the Bridgewater Berry Patch concrete will be donated to Somerset Home, and Shake Shack team members will volunteer at events run by the charitable organization.

In keeping with Shake Shack’s commitment to green architecture and eco-friendly construction, the interior walls of the Shack are clad in reclaimed red oak dairy and grain barn beams sourced locally from New Jersey, Pennsylvania, and New York State. Like all Shacks, this location features energy-efficient kitchen equipment and lighting. Booths are made from lumber certified by the Forest Stewardship Council, and tabletops are made from reclaimed bowling alley lanes hand-crafted in Brooklyn, NY.

The Bridgewater location will continue the tradition of Shake Shack as a dynamic community hub, featuring a fully retractable storefront to extend the Shack outdoors in warm weather, decked out with picnic tables and festive string lights plus great custom-selected tunes in the background.

About Shake Shack

Shake Shack® (NYSE:SHAK) is a modern day “roadside” burger stand known for its 100% all-natural, antibiotic-free Angus beef burgers (no hormones added ever), hot dogs, frozen custard, crinkle cut fries, beer and wine (available at select locations), and more. With its fresh, simple, high-quality food at a great value, Shake Shack is a fun and lively community-gathering place with widespread appeal. From its premium ingredients and caring hiring practices to its environmentally responsible designs and deep community investment, Shake Shack’s mission is to Stand For Something Good®. Since the original Shack opened in 2004 in NYC’s Madison Square Park, the company has opened multiple locations in New York, New Jersey, Washington, DC, Maryland, Virginia, Connecticut, Georgia, Illinois, Nevada, Pennsylvania, Florida, Massachusetts, Virginia, and international locations including in London, Istanbul, Dubai, Moscow, and more.

Learn more at: shakeshack.com | facebook.com/shakeshack | @shakeshack

Contacts

Shake Shack
Brandy Cerne, 646-747-7353
bcerne@shakeshack.com

Release Summary

Shake Shack® is proud to be opening a third location in the great state of New Jersey, the first in Central Jersey, on Friday, May 1st at 11:00AM.

Contacts

Shake Shack
Brandy Cerne, 646-747-7353
bcerne@shakeshack.com