WATERBURY, Vt.--(BUSINESS WIRE)--Keurig Green Mountain, Inc. (Keurig) (NASDAQ: GMCR), a leader in specialty coffee, coffee makers, teas and other beverages with its innovative brewing technology, announces the addition of Keurig® K-Mug® pods: pods that brew a large travel mug-size of your favorite beverage, offering even more brewing options within the Keurig® 2.0 brewing system. Keurig® 2.0, which debuted in Fall 2014, is the most advanced hot beverage system ever made by Keurig and the first Keurig® brewer with the ability to brew a single cup, a four-cup carafe, and now a travel mug size of coffee.
Available exclusively on Keurig.com, the new K-Mug® pods are specially formulated to deliver the quality and strength of flavor that Keurig 2.0 brewer users expect when brewing 12-, 14-, and 16-ounce coffee and other beverages, accommodating both on-the-go lifestyles and those mornings that require more than a cup but less than a carafe.
“When we launched Keurig 2.0, one of the key insights we heard from consumers is that they want to brew more: they want to brew larger quantities of coffee, and they also want more brewing options to accommodate their varying drink occasions throughout the day. The introduction of the K-Mug pod satisfies those desires, giving our fans the choice to brew an even wider range of sizes in the Keurig 2.0 system with the assurance that no matter how they customize the size of their brew, they will still get the perfect, high-quality beverage they expect in their cup,” said Mark Wood, Keurig’s Chief Product Officer of Hot Systems.
Similar to K-Carafe® and Vue® pods, K-Mug® pods are recyclable. The pod’s plastic cup is made from polypropylene (#5) plastic, and can be quickly and easily separated from the lid and filter for recycling.
K-Mug® pods join the current line-up of over 400 different beverage varieties from 60+ brands available in the Keurig® 2.0 system, including all of the top ten best-selling coffee brands in the U.S. K-Mug® pods will launch with the following hot beverage favorites:
- Green Mountain Coffee® Breakfast Blend
- Green Mountain Coffee® Dark Magic®
- Green Mountain Coffee® French Vanilla
- The Original Donut Shop® Regular
- Donut House Collection® Donut House® Coffee
With the introduction of the K-Mug® travel-size pod, Keurig® 2.0 users now have nine brew settings to choose from, ranging in size from four ounces to four-cup carafe. K-Mug® pods, which are also compatible with Keurig® Vue® brewing systems, include the Keurig 2.0 Brewing Technology™. This interactive technology offers distinct consumer benefits of automatic adjustment of brew temperature and size control depending on which pod is inserted, which ensures excellent quality and a consistent brewing experience and allows for the one-touch simplicity consumers love about the Keurig brand. Look for the Keurig® logo on favorite K-Cup®, K-Mug®, K-Carafe® or Vue® pods to ensure a delicious cup every time.
As a recyclable pod, the K-Mug® pod is another important step that shows Keurig’s continued progress to reduce the environmental footprint of the Keurig® brewing system and its progress toward achieving its broader 2020 sustainability targets. The K-Mug® pod’s plastic cup is made from polypropylene (#5) plastic, and can be separated from the lid and filter for recycling. With the K-Mug® pod introduction, three of the four pod formats available for the Company’s Keurig® 2.0 system -- Vue®, K-Mug® and K-Carafe® pods -- are now recyclable. Keurig has a stated target to have 100% of its K-Cup® pods be recyclable by 2020, with incremental portions of its K-Cup® pods transitioning to a recyclable format each year between now and 2020.
For more information on Keurig® 2.0 and the available varieties of K-Mug® pods, visit Keurig.com.
For more information about Keurig’s sustainability achievements and targets, please view our recently published 2014 Sustainability Report and the Sustainability portion of our website.
About Keurig Green Mountain, Inc.
As a leader in specialty
coffee, coffee makers, teas and other beverages, Keurig Green Mountain
(Keurig) (NASDAQ: GMCR), is recognized for its award-winning beverages,
innovative Keurig® brewing technology, and socially
responsible business practices. The Company has inspired consumer
passion for its products by revolutionizing beverage preparation at home
and in the workplace. Keurig supports local and global communities by
investing in sustainably-grown coffee and by its active involvement in a
variety of social and environmental projects. By helping consumers drink
for themselves, we believe we can brew a better world. For more
information visit: www.KeurigGreenMountain.com.
To purchase Keurig® products visit: www.Keurig.com
or www.Keurig.ca.
Keurig routinely posts information that may be of importance to investors in the Investor Relations section of its website, www.KeurigGreenMountain.com, including news releases and its complete financial statements, as filed with the SEC. The Company encourages investors to consult this section of its website regularly for important information and news. Additionally, by subscribing to the Company's automatic email news release delivery, individuals can receive news directly from Keurig as it is released.
Keurig Green Mountain Forward-Looking Statements
Certain
information in this press release constitutes "forward-looking
statements." Forward-looking statements can be identified by the fact
that they do not relate strictly to historical or current facts. They
often include words such as "believes," "expects," "anticipates,"
"estimates," "intends," "plans," "seeks" or words of similar meaning, or
future or conditional verbs, such as "will," "should," "could," "may,"
"aims," "intends," or "projects." However, the absence of these words or
similar expressions does not mean that a statement is not
forward-looking. These statements may relate to: the expected impact of
raw material costs and our pricing actions on our results of operations
and gross margins, expected trends in net sales and earnings performance
and other financial measures, the expected productivity and working
capital improvements, the success of introducing and producing new
product offerings, the impact of foreign exchange fluctuations, the
adequacy of internally generated funds and existing sources of
liquidity, such as the availability of bank financing, the expected
results of operations of businesses acquired by us, our ability to issue
debt or additional equity securities, projections for future capital
expenditures, our expectations regarding purchasing shares of our common
stock under the existing authorizations, projections of payment of
dividends, the impact of pending shareholder litigation, and the impact
of antitrust litigation pending against the Company in the United States
and Canada. A forward-looking statement is neither a prediction nor a
guarantee of future events or circumstances, and those future events or
circumstances may not occur. Management believes that these
forward-looking statements are reasonable as and when made. However,
caution should be taken not to place undue reliance on any such
forward-looking statements because such statements speak only as of the
date when made. We expressly disclaim any obligation to update or revise
any forward-looking statements, whether as a result of new information,
future events or otherwise. In addition, forward-looking statements are
subject to certain risks and uncertainties that could cause actual
results to differ materially from our historical experience and our
present expectations or projections. These risks and uncertainties
include, but are not limited to, those described in Part I, "Item 1A.
Risk Factors" and Part II "Item 7. Management's Discussion and Analysis
of Financial Condition and Results of Operations" in our fiscal 2014
Annual Report filed on Form 10-K, elsewhere in that report and those
described from time to time in our future reports filed with the SEC.
KGM-G, KGM-US
