MOORESVILLE, N.C.--(BUSINESS WIRE)--Kyle Busch Motorsports (KBM) announced today that BitPay will be the primary brand featured on Justin Boston’s No. 54 Toyota Tundra in the NextEra Energy Resources 250 at Daytona (Fla.) International Speedway on February 20. BitPay is the world’s leading bitcoin payment processor which enables businesses to accept bitcoin payments. Its signature blue and white logo will adorn Boston’s Tundra for the season-opening event.
Bitcoin is a digital currency that has recently been making headlines. It is the fastest and most secure payment method in the world. Businesses such as Microsoft, Newegg, Wordpress, and Tiger Direct are some of the 50,000 businesses accepting bitcoin payments through BitPay’s platform. The financial technology company has chosen to enter NASCAR with KBM and Boston. This will be the first NASCAR Camping World Truck Series start for Boston with KBM, and his second career start in the series. He will be competing for the Sunoco Rookie of the Year award this season.
“I couldn't be more excited about having this opportunity to represent the BitPay brand on and off the track,” said Boston. “BitPay is a global leader in bitcoin payment processing and they are at the forefront of shaping how we all spend money in everyday life.”
“NASCAR is watched by millions of people all over the world,” said Stephanie Wargo, VP Marketing of BitPay. “Through this exposure and working with Justin and KBM, we hope to help raise awareness about the bitcoin technology and our company’s platform.”
Boston completed his second full-time season in the ARCA Racing Series in 2014, finishing fifth in the championship standings and collecting wins at Toledo (Ohio) Speedway in May and Madison (Wis.) International Speedway in August. The 25-year-old also made two NASCAR Nationwide Series starts for Joe Gibbs Racing in 2014, finishing ninth in his series debut at Kentucky Speedway in Sparta and following it up with a 12th-place finish at Dover (Del.) International Speedway.
The 2015 NASCAR Camping World Truck Series season kicks off Friday evening, Feb. 20 at Daytona International Speedway. The race will be broadcast live on Fox Sports 1 at 7:30 p.m. ET.
About Kyle Busch Motorsports
Kyle Busch Motorsports (KBM) has quickly established itself as one of the most successful teams in all of NASCAR. Owned by NASCAR superstar Kyle Busch and fueled by his passion for winning, the team has already collected three NASCAR Camping World Truck Series Owner’s Championships and has recorded 39 Truck Series victories across its five-year existence, including a single-season series’ record 14 wins in 2014. In 2015, Busch will share driving duties for the back-to-back reigning Owner’s Champion No. 51 Tundra team with Daniel Suarez and Matt Tifft, while four-time Truck Series winner Erik Jones and Justin Boston will each compete full-time and vie for the Sunoco Rookie of the Year award.
KBM prepares a fleet of race-winning Toyotas out of its state-of-the art 77,000-square-foot facility in Mooresville, N.C. Fans can stay up-to-date with all the latest KBM news online at www.KyleBuschMotorsports.com, by liking the team on Facebook (KBMteam) and by following the team on Twitter (@KBMteam) and Google+ (+KBMteam).
About BitPay
BitPay is the global leader in bitcoin payment processing with offices throughout North America, Europe, and South America. The company has raised over $32 million from top investors including Index Ventures, Founders Fund, and Sir Richard Branson.
