DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/jrd2ll/liquid_water) has announced the addition of the "Liquid Water Enhancers 2014 Report" report to their offering.
Pocket-sized packs of super-concentrated syrups did not exist until Kraft Foods Group introduced MiO Liquid Water Enhancers in March 2011. By the end of 2013, the US market alone was worth $412 million, with dedicated fixtures in many stores.
Zenith's Liquid Water Enhancers 2014 Report examines the origins and quick rise of the liquid water enhancers category, highlighting its potential for expansion into key global markets.
The report provides an in-depth look at the liquid water enhancers category in the US, and provides detailed market level insights for each of several potential markets, offering a broad overview of possible strategies for market entry.
What this report covers
The current state of the liquid water enhancers market: in-depth look at the market in the US, as this is the only market where the category has grown to a level of maturity. Emergence, products in market, market drivers, consumers, consumption volume and consumption value.
International opportunity market assessment: an in-depth look at the five countries that offer the greatest prospect for liquid water enhancers, identified using a sophisticated benchmarking exercise. Macroeconomic overview, beverage consumption forecasts by category, market insights, and recommendations for market entry.
10 liquid water enhancer brand profiles: overview of brand, company, markets, value sales (2013), volume sales (2013), pack formats, price, product description, variants, positioning, marketing, ingredients, distribution/placement.
Key Topics Covered:
Methodology and definitions
Executive Summary
USA Market Overview
Emergence of liquid water enhancers
Products in market
Market drivers
Consumers
Consumption volume and value
Opportunity Market Assessment
Opportunity Country Profiles
Future outlook
Brand profiles
For more information visit http://www.researchandmarkets.com/research/jrd2ll/liquid_water
About Research and Markets
Research and Markets is the world's leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends.