Research and Markets: Kids OnTrack - The Latest Trends in the Kids Market

DUBLIN--()--Research and Markets (http://www.researchandmarkets.com/research/z3w9zw/kids_ontrack) has announced the addition of the "Kids OnTrack - The Latest Trends in the Kids Market" subscription to their offering.

The OnTrack monthly report is designed to keep you up to speed with what's going on in kids' lives. It includes kids' favourites things like TV programmes, websites and music artists presented as a top 10 list for each section.

The research comes directly from kids themselves providing an insight into their thinking on a monthly basis and keeping you up to date with the latest trends in the youth market.

The data is collected from an online survey conducted with young people who are members of an online kids trading platform. This report is based on 319 4-6 year olds and 623 7-12 year olds with no parent bias as older siblings answer on behalf of younger siblings (4-8 year olds).

Scope

  • Lifestyle: Food, Drink, Brands
  • Leisure: Music, Books, Magazines, TV, Film, Board Games, Toys, Video Games
  • School & Beyond: What they talk about at school, Shopping (online & offline), Eating out and more

Key Benefits

  • Understand recent trends to maximise future media campaign effectiveness.
  • Assess whether your media budgets are spent effectively.
  • Increase sales by seeing new opportunities as they emerge.
  • Measure success of product launches and media spend.
  • Custom questions available.
  • Improve targeting on the media channels they visit (favourite websites, TV programmes).
  • Commentary and insight from youth experts.

Key Topics Covered

Sample Contents

  • What do they talk about?
  • TV programmes
  • Websites
  • Music
  • Computer/ Video Games
  • Toys & Gadgets
  • Magazines
  • TV Character/ Presenter
  • DVDs
  • Films
  • Books
  • Board Games

For more information visit http://www.researchandmarkets.com/research/z3w9zw/kids_ontrack

About Research and Markets

Research and Markets is the world's leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends.

Contacts

Research and Markets
Laura Wood, Senior Manager.
press@researchandmarkets.com
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Consumer and Personal

Contacts

Research and Markets
Laura Wood, Senior Manager.
press@researchandmarkets.com
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Consumer and Personal