SAN FRANCISCO--(BUSINESS WIRE)--Today CARDFREE announced that it has been selected by SONIC® Drive-In (NASDAQ: SONIC) as its mobile commerce platform. SONIC is the nation's largest chain of drive-in restaurants with more than 3,500 drive-ins serving approximately 3 million customers every day. CARDFREE is partnering with SONIC to create a unique mobile experience for SONIC customers, which will provide key standalone features as well as an integrated experience at SONIC locations. The SONIC mobile solution will be piloted later this year with expected system-wide deployment in 2014.
CARDFREE’s award-winning commerce platform was designed to help merchants drive incremental visits, larger ticket size, tender preference and more meaningful consumer engagements. The company’s founding team members identified a gap in the market for a merchant-centric, omni-channel commerce platform and launched the company nine months ago to serve the large merchant market. Since its launch, CARDFREE has been selected by a handful of top-tier merchants, awarded the 2013 New Product Innovation Award by Frost & Sullivan and recently selected as a “Fierce 15” company by Fierce Wireless.
“We selected CARDFREE because their team is unmatched for their experience in deploying national mobile solutions and their platform was the most robust in the marketplace,” said Craig Miller, chief information officer for Sonic Corp. “We’re looking forward to launching an industry-changing, and uniquely integrated, mobile solution that will enhance the way we engage with our customers.”
“SONIC is the most differentiated brand in the QSR space and we are thrilled to be working with their team on a mobile experience that is unique to their brand,” commented Jon Squire, CEO of CARDFREE. “Our early success is a direct reflection of the incredible pool of talented, seasoned professionals we’ve assembled to raise the bar in mobile and we are certain that the SONIC app will do just that.”
About CARDFREE
From the team that deployed the two largest mobile commerce initiatives in the U.S., CARDFREE offers merchants a one-stop solution to mobilize and enhance the customer experience for maximum ROI. Sharing a track record of bringing innovative solutions to market, our team has a unique 360-degree perspective coming from large merchants, mobile, financial services and payments.
CARDFREE offers complete, integrated solutions for merchants from mobile and online through POS. Our award-winning platform provides end-to end capabilities to engage customers via merchant-branded interfaces such as mGifts, messaging, offers, loyalty, payments, order ahead and social media integration. CARDFREE is headquartered in San Francisco and has been recognized as a "Fierce 15" company by Fierce Wireless.
About SONIC, America’s Drive-In
SONIC®, America's Drive-In®, is the nation's largest chain of drive-in restaurants with more than 3,500 drive-ins serving approximately 3 million customers every day. Over the past 60 years, SONIC has delighted guests with signature menu items, more than 1 million drink combinations, friendly service by iconic Carhops and ongoing support of education through its award-winning Limeades for Learning® program. SONIC received top honors as America’s “#1 burger quick service restaurant” in the 2013 Temkin Experience Ratings report. For more information about Sonic Corp. (NASDAQ/NM: SONC) and its subsidiaries, please visit www.sonicdrivein.com. Customers can also connect with SONIC at facebook.com/sonicdrivein or on Twitter @sonicdrive_in.
