MINNEAPOLIS--(BUSINESS WIRE)--Thirty years ago this September, President Ronald Reagan made headlines when he appeared in public wearing a Starkey INTRA hearing aid. As a powerful influencer and one of the first public figures to be fitted with a hearing aid, President Reagan increased the acceptance of hearing devices, and marked a monumental turning point in the hearing industry and for Starkey Hearing Technologies, which doubled in size overnight and again two weeks after President Reagan’s fitting.
As an advocate for those with hearing loss, President Reagan sparked a movement focused on creating better hearing technology, reducing the stigma of wearing hearing devices and increasing accessibility to hearing aids. President Reagan’s monumental fitting in 1983 also helped pave the way for today’s world leaders by bringing hearing aids into the public eye. That focus allowed manufacturers like Starkey Hearing Technologies to drive hearing innovations and technology for the past 30 years.
New Leaders Take Interest in Hearing Loss
In August 2013,
President Bill Clinton and Chelsea Clinton joined Starkey Hearing
Foundation’s team of hearing professionals on a trip to Africa to give
customized hearing devices to nearly 400 people in Zambia and Rwanda.
The foundation, which is the philanthropic arm of Starkey Hearing
Technologies, has pledged to fit and give more than 100,000 hearing aids
annually to people in need as part of President Clinton’s Global
Initiative.
The Clintons are not the only world leaders showing support for those with hearing loss. In July 2013, President George W. Bush worked with Starkey Hearing Foundation’s team of professionals to give customized hearing devices to more than 200 people in Dar es Salaam, Tanzania. In addition, his daughter, Barbara Bush, CEO and cofounder of Global Health Corps, attended a mission in Kasese, Uganda, last spring with a Global Health Corps team.
“Collaboration is so important for overcome health inequity around the world,” said Barbara Bush. “Our ability to dream big and disrupt the status quo ensures that by working together, every woman, man and child has the opportunity to live a healthy life.”
30 Years of Hearing Aid Advancements
Along with its
philanthropic work through Starkey Hearing Foundation, Starkey Hearing
Technologies continues to lead hearing aid advancement, developing
virtually feedback-free hearing aids in 2006 and the world’s first
custom, digital, invisible-in-the-canal hearing aids in 2010. The
company is continually working toward the next breakthrough innovation,
whether that’s wireless hearing aids that let people listen to TV and
radio as never before or offering the industry’s widest range of
invisible hearing aid options.
“The best technology available won’t help anyone if it doesn’t meet the needs of a discrete consumer,” said Jerry Ruzicka, President of Starkey Hearing Technologies. “We are always striving to remove hearing aid stigma by answering consumer demands for more discreet and attractive hearing aids that utilize state-of-the-art processing. We are setting new standards for the industry.”
With such extensive support for and momentum within the hearing industry, the next 30 years are sure to continue to bring life-changing innovations and technology that reflect the times and needs of those around the world.
To learn more about the history and advancements of hearing aid technology, visit http://starkeyhearingtechnologies.com.
About Starkey® Hearing Technologies
Starkey Hearing
Technologies is a privately held, global hearing technology company
headquartered in Eden Prairie, Minn. The company is recognized for its
innovative design, development and distribution of comprehensive digital
hearing systems. Founded in 1967, Starkey Hearing Technologies currently
employs more than 3,500 people, operates 21 facilities and conducts
business in more than 100 markets worldwide. The company develops,
manufactures and distributes hearing aids via four distinct brands –
Audibel®, NuEar™, MicroTech™ and its original brand, Starkey. For more
information, visit StarkeyHearingTechnologies.com.