New CS3 Touring Tire Expands the Cooper Portfolio with Innovative Mid-Range Option

Cooper's new CS3 Touring tire features new StabilEdge(TM) technology, all-season performance, increased fuel-efficiency and premium features. (Photo: Business Wire)

FINDLAY, Ohio--()--Cooper is expanding its family of touring tires with a new addition this summer—the CS3 Touring. Available now at dealers nationwide, the CS3 Touring is an exceptional mid-range tire featuring Cooper’s new StabilEdge technology, all-season performance, increased fuel-efficiency and premium features--without the premium price--making it ideal for life’s everyday road trips.

Patent-pending StabilEdgetechnology is Cooper’s latest innovation for additional dry handling stability, crisper steering response and improved overall ride comfort. Boasting a newly developed five-rib tread pattern, the CS3 Touring delivers improved wet and light snow traction, a smooth, quiet ride, and even-wearing, long-lasting tread life. Additionally, the CS3 Touring ranks as one of the lightest tires in its class, with an average weight reduction of two pounds which leads to a 6% improvement in rolling resistance (compared to typical tire construction), delivering increased fuel efficiency.

“Cooper is committed to connecting consumers to life’s road trips,” said Scott Jamieson, Cooper Tire’s Director of Product Management. “The CS3 Touring meets the needs of families by creating a safe, reliable, fuel-efficient and affordable tire option while not compromising on features that deliver true performance benefits.”

The CS3 Touring is available in T, H and V speed ratings, and sizes designed for highway and urban driving in today's modern sedans and crossover vehicles.

The CS3 Touring replaces the Lifeliner GLS mid-range product. The launch of the CS3 in combination to the current premium CS4 Touring tire offers a wide breath of sizes and feature options, giving appropriate choices for each consumer.

Visit www.coopertire.com for information on the CS3 Touring, and connect with Cooper Tire on www.facebook.com/coopertire and www.twitter.com/coopertire.

About Cooper Tire & Rubber Company
Cooper is the parent company of a global family of companies that specialize in the design, manufacture, marketing, and sales of passenger car and light truck tires. Cooper has joint ventures, affiliates and subsidiaries that also specialize in medium truck, motorcycle and racing tires. Cooper's headquarters is in Findlay, Ohio, with manufacturing, sales, distribution, technical and design facilities within its family of companies, located in 11 countries around the world. For more information on Cooper, visit www.coopertire.com, www.facebook.com/coopertire, or www.twitter.com/coopertire.

Contacts

Cooper Tire & Rubber Company
Michelle Rehbein, 419-424-4251
mrrehbein@coopertire.com

Contacts

Cooper Tire & Rubber Company
Michelle Rehbein, 419-424-4251
mrrehbein@coopertire.com