BOSTON--(BUSINESS WIRE)--Life is good®, the Boston-based lifestyle brand dedicated to spreading the power of optimism, today announced that it will release a limited edition tee shirt to honor and support the people lost, injured and impacted by the tragic events surrounding the Boston Marathon. One hundred percent of the profits from the Boston Love Tee will be donated to The One Fund Boston.
“We’re filled with gratitude for the courageous acts of goodness shown on the part of thousands of others,” said Bert Jacobs, chief executive optimist of Life is good. “Our hearts go out to all of the victims and those impacted by the unprecedented events that occurred.”
The Boston Love Tee will spread optimism through its message “Nothing is stronger than love” and will retail for $26.20 to commemorate the distance of the Boston Marathon. The tee will be available while supplies last on Lifeisgood.com, its six company-owned stores, Life is good Genuine Neighborhood Shoppes throughout the country and participating retail partners.
To learn more about Life is good, visit Lifeisgood.com.
About Life is good
Life is good® spreads the power of optimism and helps kids in need by donating 10 percent of its net profits to The Life is good Kids Foundation. The company with a Positive Purpose has raised over $9.5 million for kids in need to date, principally through Life is good products, the annual Life is good Festival, and community fundraising efforts. Please visit Lifeisgood.com for more details and spread optimism with #PositivePurpose. Life is good® is a registered trademark of The Life is good Company.
About The Life is good Kids Foundation
The Life is good Kids Foundation is an accredited 501(c)(3) nonprofit organization established by Life is good to raise money to help kids in need. The Life is good Kids Foundation directly funds the Life is good Playmakers program, which provides training and support to childcare professionals who use these tools to ensure that children grow up feeling safe, loved and joyful. Life is good donates 10 percent of its net profits to help kids in need through The Life is good Kids Foundation. For more information, visit Lifeisgood.com.
