CheapAir.com Implements Amadeus Extreme Search Technology to Attract, Inspire and Engage Online Travelers

Amadeus’ innovative search solution enables online travel companies to offer an inspirational shopping experience while also increasing sales and customer loyalty

Extreme Search technology from Amadeus on CheapAir.com (Graphic: Business Wire)

MIAMI--()--CheapAir.com, the online travel agency which has helped over three million people buy plane tickets since 1989, has implemented innovative Extreme Search technology from Amadeus, a leading technology partner for the global travel industry. Amadeus Extreme Search attracts, inspires, and engages online travelers by revolutionizing the way they can search for air travel based on the their natural thought process and travel search preferences.

CheapAir.com is using the Extreme Search technology to power its popular “Deal Finder” feature which allows users to put in the city they live and instantly see the lowest available bookable airfares to up to 168 of the most popular domestic and international destinations. Travelers can adjust their search by budget, travel date, travel region and more, enabling everyone to find the best flight for a price they can afford.

“Our goal is to continue to provide customers with innovative, intuitive ways to shop for airfares,” said Jeff Klee, founder and Chief Executive Officer of CheapAir.com. “Our customers can now use Deal Finder to quickly answer questions like, ‘Where do I want to go for $500?’ or ‘What’s the cheapest time to fly to Chicago in July?’ We are taking airfare searching and making it fun and simple by empowering customers with this new tool.”

Klee said that consumers want a wealth of travel data and they want it quickly and accurately. Many are also flexible in their travel plans and are looking for ideas and options on where to go. He said Deal Finder has been a valuable tool to CheapAir.com in its mission to radically change the way customers shop for air tickets, by making it easier, more intuitive, and less stressful to check fares.

“Amadeus Extreme Search was the first product we’ve seen that addresses the challenge of evaluating literally hundreds of thousands of flight and fare options and offering up the best choices within seconds,” said Klee. “Using this technology will help us provide better actionable intelligence to airfare consumers to steer them in the right direction and even help them find deals they wouldn’t otherwise have found. We provide customers the toolset they need to make the best airfare shopping decisions possible.”

According to Alexandra Arguelles, head of the Online Travel Unit for Amadeus North America, CheapAir.com is a prime example of how today’s online players are using innovative search and shopping technologies to further evolve the online retail experience.

“At Amadeus, we are focused on providing the technologies and processing power that today’s sellers of online travel need to execute their unique business approaches and deliver value to their customers,” said Arguelles.

Arguelles said for years consumers have been limited to searching for air travel primarily by preferred dates and city pair information. But with Amadeus Extreme Search and other technologies, online travel agencies now have an opportunity to offer a more unique shopping experience.

“Travel sellers are able to capture the traveler’s attention early in the search process due to the unique search experience, by inspiring and engaging them into a booking, thereby growing their share of the leisure market and ultimately increase conversion and customer loyalty,” said Arguelles.

Amadeus Extreme Search technology enables an intuitive, responsive environment where travelers can search for inspiration, specify their own preferences for dates and/or price, find personalized recommendations based on their unique interests and look up limitless destinations displayed via your own interactive customized maps.

Amadeus Exteme Search keeps air travel data coming fast and fresh via a powerful airfare price cache and massive route coverage technology that allows online players to serve up numerous search options for online shoppers. Behind the scenes, Amadeus’ proprietary Amadeus Massive Computation Platform delivers huge volumes of pricing information based on itinerary options and defined dates. Data quality is guaranteed thanks to several cache refresh mechanisms based on real time detection of changes of fares, rules and availability.

Arguelles said Amadeus is a worldwide market leader in offering technologies and solutions in online travel, with strong investments, a committed company focus, clear product vision and innovative technologies specific to the needs of online travel agencies and metasearch players.

“Specifically in the North American market, we have in place a dedicated and expert team where we work collaboratively with established and emerging online players like CheapAir.com to help them achieve their unique business objectives and how they uniquely want to serve their customers using next generation Amadeus technology,” said Arguelles.

For more about Amadeus Extreme Search and other online travel technologies, click here.

Notes to the editors:

About Amadeus

Amadeus is a leading provider of advanced technology solutions for the global travel industry. Customer groups include travel providers (e.g. airlines, hotels, rail and ferry operators, etc.), travel sellers (travel agencies and websites), and travel buyers (corporations and travel management companies).

The Amadeus group employs around 10,000 people worldwide, across central sites in Madrid (corporate headquarters), Nice (development) and Erding (operations), as well as 73 local Amadeus Commercial Organizations globally.

The group operates a transaction-based business model. For the year ended December 31, 2012 the company reported revenues of €2,910.3million and EBITDA of €1,107.7 million.

Amadeus is listed on the Spanish Stock Exchange under the symbol "AMS.MC" and is a component of the IBEX 35 index.

To find out more about Amadeus please visit www.amadeus.com.

About CheapAir.com

Headquartered in Calabasas, CA, CheapAir.com is powered by a team of 50 travel enthusiasts who use cutting edge technology and superior customer service to radically simplify the way people shop for travel deals. Our proprietary airfare shopping engine does all the work for you, using a patented algorithm that scours the web for the lowest prices on the planet. We show you fares and flight options in a simple, easy to navigate site with all the best flight amenities to bring some joy to your trip planning. For expert travel advice, deals and inspiration, connect with us on Facebook or Twitter.

CEO Jeff Klee started CheapAir.com in 1989 from his college dorm room after getting a crash course in the airline industry while planning a backpacking trip through Europe on a student’s budget. CheapAir.com still takes a creative approach to fare finding and, along with its sister company, Amtrav for Business Travelers, has helped over three million people buy plane tickets with confidence.

Contacts

Amadeus North America
Debbie Iannaci, 305-499-6448
Director, Public Relations
diannaci@amadeus.com
or
kwittken + company for Amadeus North America
Jessica Nelson, 646-747-7141
Account Supervisor
amadeusnoram@kwitco.com
or
SS|PR for CheapAir.com
Nikki Nardick, 847-415-9307
nnardick@sspr.com

Release Summary

CheapAir.com has implemented innovative Extreme Search technology from Amadeus, which attracts, inspires, and engages online travelers by revolutionizing the way they can search for air travel based.

Contacts

Amadeus North America
Debbie Iannaci, 305-499-6448
Director, Public Relations
diannaci@amadeus.com
or
kwittken + company for Amadeus North America
Jessica Nelson, 646-747-7141
Account Supervisor
amadeusnoram@kwitco.com
or
SS|PR for CheapAir.com
Nikki Nardick, 847-415-9307
nnardick@sspr.com