PITTSBURGH--(BUSINESS WIRE)--Max & Erma’s, as part of its 40th anniversary celebration, is investing several million dollars in its Pittsburgh-area Max & Erma’s restaurants. As part of its local revitalization program, Max & Erma’s completed its first remodel at the Monroeville restaurant in early summer. The Robinson Max & Erma’s, located at 130 Andrew Dr., reopens today with an all-new look. To celebrate, Max & Erma’s has scheduled a “Cookie Cutting” ceremony at 4 p.m.
According to Steve Weis, Max & Erma’s president, Pittsburgh has played an important role in the restaurant’s history and success. “This city has always supported Max & Erma’s in a big way,” he said. “In return, we made Pittsburgh a top priority in our revitalization program.”
To continue the resurgence, Max & Erma’s is searching for a new downtown location. The lease on its current restaurant at 630 Stanwix St. expired, and it is scheduled to close before the end of the year.
Along with updating its restaurants, Max & Erma’s has revamped its menu, introducing new entrees, salads and beverages. Later this month, burger lovers will be invited to bite into the new Windy City Bratwurst Burger and the new Turkey, Avocado & Swiss Burger. Fans of Erma’s famous, fresh-baked Chocolate Chip Cookies will delight over her newest variety: Double Chocolate Chunk.
“While business at many casual dining restaurants has continued to be sluggish, Max & Erma’s sales have been on a strong, steady uptick, especially in Pittsburgh,” Weis said. “We are very thankful to the community here and we are very excited about building an all-new Max and Erma’s in the heart of the city.”
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