Sporting Goods and Apparel Manufacturers Select Virtual Piggy for Safe Youth Payments

Leading Surf, Skate and Snow-boarding manufacturers and retailers to use Virtual Piggy

HERMOSA BEACH, Calif.--()--Virtual Piggy, Inc. (OTCBB: VPIG) today announced that they have entered into agreements to provide the Virtual PiggyTM service integrated with Spyder Surf and Tahoe Mountain Sports. Virtual Piggy’s system provides merchants a secure mechanism for children to shop online in a parent controlled and monitored, COPPA compliant environment. (www.virtualpiggy.com)

“As an outdoor retailer with a strong e-commerce presence, one of our key consumer demographics is teens, particularly for action sports such as skiing, snowboarding and disc golf” said Tahoe Mountain Sports owner David Polivy. “Since many teens don’t have credit cards to make online purchases, partnering with Virtual Piggy allows us to monetize these passionate brand enthusiasts through its innovative online payment system.”

“As an outdoor enthusiast myself, I am particularly excited to see the sporting retail market embrace our technology”. Said Dr Jo Webber, CEO and Founder of Virtual Piggy. “Kids of all ages enjoy skateboarding, surfing, skiing and snow-boarding”.

Spyder Surf specializes in all things Surf, Skate, and Snow. “The youth product categories have continued to perform well for us, but the additional ‘found’ revenue will be welcomed. Virtual Piggy will enable our online business to continue to expand upon the success that our retail stores have experienced in this division.” Said Mark Cole, Website & Marketing Manager, Spyder Surf.

About Virtual Piggy, Inc.

Virtual Piggy, Inc. delivers a technology platform designed for the management of the Under 18 age group in the global online market. The Virtual Piggy technology enables online businesses to function in a manner consistent with the Children’s Online Privacy Protection Act (“COPPA”) and similar international children’s privacy laws. Virtual Piggy technology enables the Under 18 audience to play, transact and socialize in a secure online environment guided by parental permission, oversight and control.

For more information about Virtual Piggy, please visit the Company’s website at: www.virtualpiggy.com

About Spyder Surf

Spyder Surf manufactures and distributes around 200 Spyderboards and distributes gear and apparel for surfing, skating and snow sports, through its retail outlets and online at www.spydersurf.com

About Tahoe Mountain Sports

Tahoe Mountain Sports was founded in 2004 by David Polivy, Rick Papaleo and Jeremiah Skirvin in Truckee, California. An ecommerce operation from the start, TMS operated solely online for its first three years, sprouting a loyal clientele from the trio's trademark customer service and contagious love of the outdoors.
www.tahoemountainsports.com

Safe Harbor Statement

All statements in this news release other than statements of historical facts are forward-looking statements within the meaning of the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995. These statements are based upon our current expectations and speak only as of the date hereof. Although we believe that the expectations reflected in our forward-looking statements are reasonable, we can give no assurance that such expectations will prove to be correct. Such statements are not guarantees of future performance or events and are subject to known and unknown risks and uncertainties that could cause our actual results, events or financial position to differ materially and adversely from those expressed in such forward-looking statements. Such factors include, but are not limited to, our ability to raise additional capital, the absence of any operating history or revenue, our ability to attract and retain qualified personnel, our dependence on third party developers who we can not control, our ability to develop and introduce a new service to the market, market acceptance of our services, legislative, regulatory and competitive developments addressing licensing and enforcement of patents and/or intellectual property, general economic conditions, and other factors disclosed in our annual report on Form 10-K for the year ended December 31, 2010 and other filings with the SEC. We undertake no obligation to revise or update any forward-looking statements for any reason.

Contacts

Virtual Piggy
Rick Lopez, 310 853 1950
Fax: 310 634 1246
Rick@virtualpiggy.com

Release Summary

sporting co's use Virtual Piggy for youth commerce. teens and tweens purchasing sporting goods online. Surfing, skateboarding, snowboarding

Contacts

Virtual Piggy
Rick Lopez, 310 853 1950
Fax: 310 634 1246
Rick@virtualpiggy.com