NEW YORK--(BUSINESS WIRE)--Tylted, one of the mobile web’s largest and fastest-growing communities for social and casual gaming, today announced the launch of CuBugs, an HTML5-based, Tetris-style matching game with full swipe/touch capability. Easy to learn and brimming over with opportunities for social interaction, CuBugs marks Tylted’s first step towards redefining casual gaming on the mobile web.
CuBugs takes place in the ice-encrusted laboratory of Professor Science. Players help the professor with his crafty experiments by maneuvering color-coded cubes into place with a “cubot” before dropping them to create matches. Successful drops hatch precocious little “cubugs” out of their frozen cubes.
Tylted’s own mad scientists have packed CuBugs with a number of exciting features:
- Big Rewards: Helping the excitable professor does more than advance the cause of science; it earns you virtual cash and some serious virtual rewards like unlocking new bugs, upgrading avatars, and wallpaper items.
- Secret Assignments: You can sign up to receive email or text “assignments” from Professor Science. He’ll alert you when he needs help with a particularly challenging experiment.
- Get Social: Share every aspect of your CuBugs prowess through the game’s groups and chat rooms. It’s easy to show off your personalized avatar and compare trophies, and you can even gift your virtual rewards to other players.
- Cutting-Edge Technology: CuBugs runs on the HTML5 platform, offering lightning-fast performance on phones, tablets and desktops, with no annoying downloads. And the game is completely cloud-based, meaning you can start hatching cubugs on one device then seamlessly transition to another.
CuBugs is just the first in Tylted’s new generation of HTML5 games that will emphasize virtual goods and social interaction components that appeal to a growing market of casual gamers, while giving advertisers creative in-game marketing opportunities. Tylted designed the game to be rapidly customizable, with a number of opportunities for product placement and in-game advertising. Advertisers can engage gamers in chat rooms as they compare scores and exchange points, or congratulate them as they celebrate special occasions. CuBugs even allows for brands to customize the virtual goods that players receive as in-game rewards.
“We developed CuBugs, to deliver the best HTML5 gaming experience the mobile web has to offer,” said CEO Lon Otremba. “Tylted is committed to publishing the most popular games on the mobile web and leveraging the HTML5 platform to create an unrivaled gaming experience for players and social engagement opportunities for advertisers.”
You can try CuBugs for free today at http://m.tylted.com/g/l.asp?g=cubug
For more information, visit us at http://tylted.com
About Tylted
Founded under the name “Cellufun” in 2005 as a publisher of games for cell phones, Tylted is now host to one of the largest social gaming communities on the mobile web, with more than 10 million unique visitors and a half-billion page views each month. Tylted offers easy-to-play social games, board games, brain games and casino-themed games, including the popular titles Pocket Beanie Babies, MOBile Wars and Vampires Rising, and is an emerging leader in mobile advertising at scale. In 2011, Tylted ranked #117 on the Inc. 500 list. The company recently opened its new headquarters in lower Manhattan.
Photos/Multimedia: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50285766&lang=en