DALLAS--(BUSINESS WIRE)--TableTop Media, creator of the Ziosk, announces a partnership with Chevys Fresh Mex to expand the Ziosk Digital Media Network into their restaurants as they undergo a brand revitalization, which includes new menu offerings and design, as well as a refocus on the guest experience and overall brand positioning.
The Ziosk is a 7” touchscreen giving guests the ability to view promotions and specials, order items, play games, watch videos and movie trailers and pay the check right at the table. Restaurants with Ziosk see higher guest satisfaction, driving frequency and increased sales.
“The guest experience is the most important thing to us. The Ziosks highlight featured food and beverage offerings as well as make ordering and paying more convenient. Best of all, they’re entertaining and leave a lasting, positive impression on guests,” said Brian Wright, president of Chevys Fresh Mex. The restaurant is using the Ziosk as another channel to communicate its new brand positioning, new menu and promotions, such as Mexican Dice Night and Cinco parties, held on the fifth of every month.
David Goronkin, CEO of Real Mex Restaurants, has experienced Ziosk’s results first-hand in driving sales and guest satisfaction, and endorsed the decision to install in Chevys. “The Ziosk product is a game changer for the restaurant industry. It has proven results and makes a statement that Chevys is leading in guest service innovation.”
TableTop Media is excited about the growth of its footprint. “Ziosk is currently serving approximately 3 million guests per month. Adding Chevys to that mix has the potential to increase our reach by more than 1 million guests per month and solidifies our position as the industry leader in pay at the table technology,” said Austen Mulinder, president and CEO of TableTop Media.
Chevys Fresh Mex, headquartered in Union City, Calif., has 42 company-owned stores and 18 franchise units. Ziosk is completing installation in 12 locations this month, including all restaurants in Sacramento, as well as locations in New York’s Times Square, Mountain View, Calif., and in San Francisco at Third and Howard with plans to deploy to the entire chain by the end of Q3 2012 based on results.
ABOUT CHEVYS FRESH MEX
Founded in 1986 in Alameda, Calif., Chevys Fresh Mex sets the standard for “fresh” and fun with made-from-scratch recipes served up in a border cantina atmosphere that transports guests to the “Chevys State of Mind” – an escape from the daily grind of every kind. Chevys’ lunch, dinner and cantina menus feature bold flavors starting with the freshest, most high-quality ingredients, hand-crafted from scratch recipes, and blessed by the almighty sweet and smoky mesquite grill to achieve true sensory nirvana. Accented with Fresh Fruit Margaritas and infused with a little mojo, Chevys promises a restoration of spirit when guests most need the fix. Headquartered in Union City, Calif., Chevys Fresh Mex is owned by Real Mex Restaurants and operates 42 corporate and 18 franchised restaurants from coast to coast. For more information and a full list of locations, visit www.chevys.com.
ABOUT ZIOSK
Ziosk is the first digital promotion and pay-at-the-table tablet touchscreen for brick and mortar environments, starting with the casual dining restaurant market. The technology, featuring a 7-inch touchscreen and credit card reader, resides on each table and enables the guests to see promotions, play games, view news, order food and beverages and ‘pay on demand’. With its interactive capabilities, the Ziosk creates a digital media platform for partners to create engaging experiences at the point of purchase. For more information, please visit http://www.facebook.com/theziosk.
ABOUT TABLETOP MEDIA
TableTop Media is a Dallas-based company that is revolutionizing the experience and economics of casual dining through the Ziosk Media Network. The Ziosk is an interactive touchscreen that enables restaurant guests to order food, play games and pay their check on demand, right at the table. Founded in 2008, TableTop Media is the recipient of the 2009 National Restaurant Association Technology Innovation Award, the 2010 Hospitality Technology Breakthrough Award and was named one of 100 Brilliant companies by Entrepreneur in 2011. For more information, please visit www.ziosk.com.
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