DUBLIN--(BUSINESS WIRE)--Dublin - Research and Markets (http://www.researchandmarkets.com/research/ce51c5ea/the_business_of_be) has announced the addition of John Wiley and Sons Ltd's new book "The Business of Being the Best: Inside the World of Go-Getters and Game Changers" to their offering.
In each and every profession, from the athlete to the CEO of a large corporation, there is a top 1%.This is literally the cream of the crop -- the top performers and the success stories. The Business of Being the Best offers readers insight into how these professionals got there and how they maintain their excellence throughout their careers. In breaking down their success stories, the book reveals their common traits and characteristics, and their key strategies for success which all of us can emulate and learn from. It includes interviews with some of Fletchers most successful clients (Arthur Blank, Kathy Betty, Roger Staubach, John Smoltz and others). The lessons are presented in a catchy, dynamic way, in chapters such as
The Four W's of the Best: Who are the best? What do the best do? Where did they learn to do it? And why are they able to maintain excellence throughout their career?
Coined "the female Jerry Maguire" by CNN, Molly Fletcher has negotiated over $500 million in contracts and has worked with over 150 of the most talented athletes, coaches and broadcasters of our time. She has risen to the top in one of the toughest professions with more than just determination and hard work, and now in this book she shares the unique set of skills and strategies that have helped her and others reach the top of their careers. The Business of Being the Best will be include a compilation of advice and interviews from some of the most respected athletes, coaches, broadcasters, businessmen, corporate leaders, CEOs, and success stories.
Key Topics Covered:
Preface
1 The Quest to Become the Best
2 Negotiate Everything
3 Communicate Your Way to Success
4 Develop Your Likability
5 Give Back
6 Lead Like the Best
7 Build a Personal Brand
Notes
Acknowledgments
About the Author
Index
Author:
Molly Fletcher (Atlanta, GA) is a top-rated sports agent, motivational speaker, business columnist. Known as America's leading female sports agent, (CNN dubbed her "The Female Jerry McGuire"), she has negotiated over $500 million in contracts and worked with hundreds of Major League Baseball stars, NBA coaches, PGA and LPGA golfers, NCAA basketball and football coaches, and media personalities. Fletcher has been featured in Sports Illustrated, USA Today, The Washington Post, and on ESPN, CNN, Fox, and NBC.
For more information visit http://www.researchandmarkets.com/research/ce51c5ea/the_business_of_be
Source: John Wiley and Sons Ltd