--(BUSINESS WIRE)--InnoCentive:
WHAT: Dwayne Spradlin, CEO of InnoCentive, and Jack Hughes, CEO of TopCoder, Inc., both leaders in the open innovation market, will co-present at SXSW 2012. Led by Jacob Ward of Popular Science magazine, the panel will discuss how open innovation and crowdsourcing can transform your business, either through a breakthrough 'eureka' idea or continuous and incremental improvement of a product or service.
Find out what companies from Netflix to NASA to Toyota have gained from putting their biggest challenges out in front of the general public, and how you can do the same. This practical and candid conversation will uncover the key issues you need to address when incorporating open innovation communities into your own business plans, and how professional problem-solving communities will evolve in the coming years.
WHEN: Monday, March 12, 2012 at 5:00 p.m. CST
WHERE: Salon H, Hilton Austin (Downtown): 500 East 4th Street, Austin, Texas
WHO: Dwayne Spradlin, CEO, InnoCentive, the pioneer in open innovation and crowdsourcing
MEDIA INTERVIEWS: To schedule media interviews during or after the event, please contact Connie French at 978-482-3389.
About InnoCentive
InnoCentive is the open innovation and
crowdsourcing pioneer that enables organizations to solve their key
problems by connecting them to diverse sources of innovation including
employees, customers, partners, and the world’s largest problem solving
marketplace. InnoCentive’s proven Challenge Driven Innovation
methodology, network of millions of problem Solvers, and cloud-based
technology platform combine to fundamentally transform the economics of
innovation and R&D through rapid solution delivery and the development
of sustainable open innovation programs. Leading commercial, government,
and nonprofit organizations such as Booz Allen Hamilton, Eli Lilly &
Company, Life Technologies, NASA, Nature Publishing Group, Popular
Science, Procter & Gamble, Roche, Rockefeller Foundation, and The
Economist partner with InnoCentive to solve problems and innovate
faster, more cost effectively, and with less risk than ever before. For
more information, visit www.innocentive.com
or call 1-855-CROWDNOW.