WESTPORT, Conn.--(BUSINESS WIRE)--Radisphere, the market leader in software-enabled physician services, today announced that it has added Alison Shurell to the executive management team as chief marketing officer. In this role, Shurell will lead Radisphere’s strategic marketing activities, brand management, client acquisition and retention initiatives, and public relations to facilitate growth of the company.
“Alison’s leadership and proven track record in launching new products, brands and industry segments is ideal for taking Radisphere to the next level,” stated Scott Seidelmann, CEO and president of Radisphere. “Leveraging her experience, Alison will elevate our brand and perpetuate awareness of the value of the Radisphere model for delivering high-quality radiology services that improve outcomes and lower costs for rural and community hospitals across the country.”
Prior to joining Radisphere, Ms. Shurell worked for IntraLinks, Inc. (NYSE: IL), a leading global provider of B2B software-as-a-service solutions, where her most recent role was Vice President of Product Marketing. In that role, Ms. Shurell led the successful launch of the company’s Life Sciences business. During her time at IntraLinks, Ms. Shurell also served as Vice President of Marketing, directing marketing to the debt capital markets community and new and emerging markets. Prior to IntraLinks, Ms. Shurell served as Vice President of Strategic Planning and held other senior marketing roles at KeyCorp (NYSE: KEY), one of the nation's largest bank-based financial services companies, where she launched the McDonald Financial Group brand. Ms. Shurell began her career in global corporate marketing at Sterling Commerce, an IBM company, providing B2B electronic commerce software solutions, where she launched partnership marketing programs. Ms. Shurell holds an undergraduate degree in Business Psychology and Marketing from Miami University and an MBA from Baldwin-Wallace College.
About Radisphere
Radisphere (www.radisphere.net), headquartered in Westport, Connecticut, is the market leader in software-enabled physician services. As an alternative clinical delivery model in radiology, Radisphere combines the largest network of subspecialty radiologists, proprietary technology and analytics to measurably improve outcomes and lower cost. Founded in 2001 by two renowned radiologists, Dr. Peter Franklin and Dr. Frank Seidelmann, Radisphere’s vision was to provide an alternative delivery model to community hospitals. After 10 years, Radisphere has changed the playing field and raised the bar with regard to how radiology is delivered and the performance level hospitals should expect from their radiology teams.