AGOURA HILLS, Calif.--(BUSINESS WIRE)--From popular webisodes to a top-selling line of fashion dolls, Monster High™ has become one of the hottest entertainment franchises for girls “ghost to ghost.” This fall, the creepy cool campus goes virtual in Monster High™ Ghoul Spirit™, an all-new video game scheduled for release in October from THQ Inc. (NASDAQ:THQI).
After creating and customizing their own scary-cute avatars, players will be able to hang out with Frankie Stein™, Draculaura™, Clawdeen Wolf™, Lagoona Blue™, Cleo de Nile™ and the entire Monster High student body as they come to the Wii™ and Nintendo DS™/DSi™ game systems. Monsters new to the campus will embrace all their freaky flaws in seven brand-new episodes that have been created especially for the first-ever Monster High video-game experience.
From homeroom to extra-curricular activities, Monster High fans will socialize with students and discover new secrets – and even an all-new character who comes to Monster High for the first time in the video game. As they explore the campus, players will engage in special assignments that let them explore the open-world setting of Monster High. Whether they’re haunting the hallways, practicing their fear-leading, or learning scary new facts in class, their ultimate goal is every ghoul’s dream (or nightmare): to be crowned “Scream Queen” at the Terror Under the Sea Dance.
Different actions and accomplishments will affect their rise to spooky stardom, making Monster High Ghoul Spirit a different experience every time they play on the Wii or Nintendo DS. Immersing themselves in Monster High, they’ll interact with students and teachers from the hub of their very own locker, which they can personalize with stickers and accessories earned throughout the game experience, and even communicate on their own iCoffin™, a smartphone-style device within the game.
“The Monster High phenomenon is enormous and has attracted fans of all ages around the world,” said Martin Good, Executive Vice President of PlayTHQ, the company's division for kids, family and casual games. “We’ve teamed with Mattel and its creative team to offer a video game that’s authentic to the monster chic style and rich storytelling of the Monster High franchise while offering a robust and engaging experience for players.”
The first project to be announced under a multi-year alliance between THQ and Mattel, Monster High Ghoul Spirit is scheduled to be available in stores worldwide this October for the Wii and Nintendo DS/DSi systems.
About THQ
THQ Inc. (NASDAQ: THQI) is a leading worldwide developer and publisher of interactive entertainment software. The company develops its products for all popular game systems, personal computers and wireless devices. Headquartered in Los Angeles County, California, THQ sells product through its global network of offices located throughout North America, Europe and Asia Pacific. More information about THQ and its products may be found at www.thq.com.
THQ and its respective logos are trademarks and/or registered trademarks of THQ Inc. All other trademarks are the property of their respective owners.
The statements contained in this press release that are not historical facts may be “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are based on current expectations, estimates and projections about the business of THQ Inc. and its subsidiaries (collectively referred to as “THQ”), including, but not limited to, expectations and projections related to the release of the Monster High Ghoul Spirit game, and are based upon management’s current beliefs and certain assumptions made by management. Such forward-looking statements are subject to risks and uncertainties that could cause actual results to differ materially from those expressed or implied by such forward-looking statements, including, but not limited to, business, competitive, economic, legal, political and technological factors affecting our industry, operations, markets, products or pricing. Readers should carefully review the risk factors and the information that could materially affect THQ’s financial results, described in other documents that THQ files from time to time with the Securities and Exchange Commission, including its Annual Report on Form 10-K for the fiscal period ended March 31, 2011, and subsequent Quarterly Reports on Form 10-Q, and particularly the discussion of trends and risk factors set forth therein. Unless otherwise required by law, THQ disclaims any obligation to update its view on any such risks or uncertainties or to revise or publicly release the results of any revision to these forward-looking statements. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this press release.
MONSTER HIGH and associated trademarks and trade dress are owned by, and used under license from, Mattel, Inc. ©2011 Mattel, Inc. All Rights Reserved.
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