SEATTLE--(BUSINESS WIRE)--IMDb, the world’s most popular and authoritative source for movie, TV and celebrity content, today announced that the teaser trailer from “The Twilight Saga: Breaking Dawn – Part 1” will world premiere online on IMDb on Sunday, June 5 immediately following the trailer’s broadcast during the MTV Movie Awards. To count down to the world’s first look at footage from the film, IMDb has just launched a special interactive section devoted to the film and the popular “Twilight Saga” franchise located at www.imdb.com/breakingdawn.
“We anticipate unprecedented fan interest in ‘The Twilight Saga: Breaking Dawn – Part 1’ trailer,” said Col Needham, founder and CEO of IMDb. “This is the first time in IMDb’s 20-year history that we are world premiering a trailer on all of our platforms simultaneously, including: IMDb.com (more than 100 million monthly unique users worldwide each month); IMDb’s leading mobile apps for iPhone, iPad and Android; IMDb’s mobile website (m.imdb.com); and IMDb’s Facebook Fan Page and Twitter feed. We expect to shatter all of our previous records in terms of views of a single trailer in a 24-hour period.”
IMDb’s comprehensive and interactive “Breaking Dawn” special section is available to fans beginning today at www.imdb.com/breakingdawn and features the following:
- Trailers and related videos from the other films in “The Twilight Saga” franchise.
- A comprehensive photo gallery from “The Twilight Saga: Breaking Dawn – Part 1”.
- IMDb STARmeter rankings for each of the cast members.
- The ability to Like and Share content from the special section on Facebook. Fans can Tweet content from the special section as well.
- A dedicated NewsDesk featuring the most current and interesting “Twilight”-related articles from a variety of top-tier news sources.
About IMDb
The Internet Movie Database (www.imdb.com) is the world’s most popular and authoritative source for movie, TV and celebrity content with more than 100 million unique visitors per month. IMDb offers a searchable database of more than 1.8 million movies, TV and entertainment programs, and more than 4 million cast and crew members. Consumers rely on the information IMDb.com provides – including showtimes, trailers, reviews, photo galleries, NewsDesk, quotes and box-office data – when making viewing decisions. A free service, IMDb.com celebrated its 20th anniversary (www.imdb.com/20) in October 2010. IMDb is conveniently accessible anywhere via its popular “Movies & TV” app for iPhone and iPad (http://imdb.com/iphone) that has been installed by more than 12 million consumers and is available worldwide in nine languages. IMDb’s mobile platform also features a leading Android app (http://imdb.com/android) which is available in seven languages and a mobile-optimized website (http://m.imdb.com/). IMDb Pro (www.imdbpro.com) is a subscription version of IMDb designed exclusively for professionals who work in the entertainment industry. IMDb Pro provides contact information, in production listings for film and television projects, and proprietary STARmeter rankings that are determined by user searches on IMDb. Additionally, IMDb owns and operates Withoutabox (www.withoutabox.com), a marketplace for film festivals and filmmakers, and Box Office Mojo (www.boxofficemojo.com), the leading online box-office reporting service. IMDb.com is operated by IMDb.com, Inc., a wholly owned subsidiary of Amazon.com, Inc. (NASDAQ:AMZN) (http://www.amazon.com). To learn more, go to: www.imdb.com/press.
Forward-Looking Statements
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