Octoshape and Kulabyte Combine the Power of High Quality Signal Acquisition with Live Video Transcoding in the Cloud

Octoshape’s Infinite Uplink and Kulabyte’s Hyperstream Live revolutionize live video streaming from remote venues for major sporting events

2011 NAB Show

LAS VEGAS--()--National Association of Broadcasters Show – Streaming media innovator Octoshape and Kulabyte, an encoding technology and services provider, today announced a partnership that provides a unique solution to the resource, bandwidth and footprint constraints that limit live event encoding and streaming from remote venues.

“We are very excited to be working with Kulabyte on resilient source signal solutions,” said Scott Brown, U.S. General Manager and Vice-President of Strategic Technology Partnerships for Octoshape. “The first mile is often just as sensitive as the last mile for Internet video, but with the Infinite Uplink technology, we make best-effort networks perform like provisioned networks resulting in TV-quality transmissions over the Internet.”

One of the primary challenges posed by streaming to the many different video players on the market is pushing all of those streams out of the venue. This approach requires large numbers of encoders in the field where power, cooling, space and network capacity are difficult and expensive, if not impossible, to provision. By combining Infinite Uplink with Hyperstream Live, customers can uplink the highest-quality signals from their venue, and use them as inputs to Hyperstream Live video transcoding in the cloud. Pulling these resource-intensive services up into the cloud enables more scalable, flexible and cost-advantageous solutions for broadcasters.

The combined system was used just last week in production for one of the most prestigious sporting events ever delivered over the Internet in the United States.

“Hyperstream Live marks the beginning of a new era in live event encoding and streaming on the Internet,” said Peter Forman, CEO of Kulabyte. “The higher-quality source video streams provided by Infinite Uplink serve to further enhance the already disruptive value we are providing through our live cloud transcoding solutions.”

About Octoshape

Streaming media innovator Octoshape provides the enabling technology required for content owners to deliver online video over best-effort public networks to the largest audiences and with the highest-quality viewing experience. The company has begun writing the next chapter of content delivery, having already extended Multicast technology far beyond the limits of private enterprise networks to the far reaches of the public Internet.

The Octoshape approach is more scalable and affordable than traditional CDN schemes, while providing feature-rich, high-quality viewing to the largest of audiences. The company’s partners include Adobe, Highwinds, CDNetworks, and Keynote. For more information visit http://www.octoshape.com

About Kulabyte

Kulabyte develops and sells the industry’s highest-quality, professional live video encoding and streaming software, servers and portable systems for web, mobile, and point-to-point delivery. Kulabyte's newest offering, Hyperstream, is a live cloud-based video transcoding service, capable of transforming a single live video source stream into all of the many formats and data rates required to distribute video via the internet to every screen regardless of device, player, screen format or last mile bandwidth. For more information, visit http://www.kulabyte.com. For a demo, visit http://live.kulabyte.com from any Flash-enabled device or iPhone/iPad, BlackBerry, or Android mobile device. You can visit Kulabyte at NAB, April 11 - 14, in booth SL 10211.

Contacts

For Octoshape:
Jessi Slezak, 703-597-5359
Jessica@radi8creative.com
or
For Kulabyte:
Tim Baldwin, 512-878-4227
timb@kulabyte.com

Release Summary

Octoshape and Kulabyte today announced a partnership that provides a unique solution to the constraints that limit live event encoding and streaming from remote venues.

Contacts

For Octoshape:
Jessi Slezak, 703-597-5359
Jessica@radi8creative.com
or
For Kulabyte:
Tim Baldwin, 512-878-4227
timb@kulabyte.com