WASHINGTON--(BUSINESS WIRE)--Citizen Effect, an entrepreneurial nonprofit that provides citizen’s the tools they need to support communities and organizations in need around the world, has partnered with Twitpay, the leading provider of social media payment technology, to raise funds for disaster relief in Japan through the American Red Cross’s Disaster Relief Organizations.
Through Twitpay’s RT2Give service, users can donate $10 by sending a simple tweet: “Help #Japan recover. Retweet this to give $10 today. @EricSchmidt will match first $100K. RT2Give $10 http://rt2give.com/t/1112.” The donation will go to Citizen Effect’s Japan Earthquake Relief Fund. 100% of all donations support to the American Red Cross's Japan Earthquake and Pacific Tsunami fund. Google Chairman and CEO, Eric Schmidt and his wife, Wendy, have committed to matching the first $100,000 donated.
“Japan has faced a horrible tragedy this week with the loss of lives and utter physical devastation due to the earthquake and tsunami and we hope to raise awareness and encourage followers to donate $10 through Twitpay to support the Red Cross’s Japan Relief Fund,” says Citizen Effect CEO, Dan Morrison. “We are thrilled to have the support of Eric Schmidt as part of our Relief Fund and hope others will join in and donate.”
“In a matter of hours we developed a full social media fundraising campaign for a terrible disaster. This type of rapid response is what Twitpay is known for,” says John Beisner, GM and EVP Client Services of Twitpay.
All $10 of an individual’s donation will go directly to the American Red Cross and there is no charge for making a donation through Twitpay. For more information, or to make a donation today, please visit http://rt2give.com/t/1112. Don’t Tweet? Make a donation on Citizen Effect at http://www.citizeneffect.org/projects/japan.
About Citizen Effect:
Citizen Effect provides citizens the tools and support they need to complete a critical philanthropy project. Through Citizen Effect, Citizen Philanthropists from all over the country have partnered with communities in need around the world to complete water and sanitation, food security, clean energy, education and health projects. For more information, visit http://www.citizeneffect.org and follow @CitizenEffect on Twitter.
About Twitpay:
Twitpay is the leading provider of payment systems solutions for social media networks. Headquartered in Atlanta, Georgia, its patent pending technologies and breakthrough applications allow organizations to turn their social networking investment into measurable results. For more information, visit www.twitpay.com or follow @twitpay on Twitter.
About the American Red Cross:
The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies nearly half of the nation's blood; teaches lifesaving skills; provides international humanitarian aid; and supports military members and their families. The Red Cross is a charitable organization — not a government agency — and depends on volunteers and the generosity of the American public to perform its mission. For more information, please visit www.redcross.org or join our blog at http://blog.redcross.org.