DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/9c5be4/global_luxury_reta) has announced the addition of the "Global Luxury Retailing: Market Size, Retailer Strategies and Competitor Performance" report to their offering.
The global luxury market showed strong growth in 2010 and is poised for further expansion, driven by particular growth in the Asia Pacific region. "Global Luxury Retailing" outlines the size of the market by region, and includes forecasts to 2015. It also assesses the key issues faced by the sector, the main strategies being implemented and contains chapters on each of the leading luxury brands.
Features and benefits:
- Make informed regional investment decisions with forecasted luxury expenditure to 2015 based on inputs including the number of wealthy individuals.
- Benchmark your company's performance by accessing profiles of ten key luxury retailers including key operating details and their global market shares.
- Maximise the effectiveness of product development investments by uncovering the most successful categories for luxury brands.
- Ensure marketing and distribution strategies are up-to-date by uncovering competitor activity in areas such as e-commerce and social networking.
- Make informed pitches to potential luxury partners by gaining insights into their store networks, market shares, current strategies and future plans.
Highlights of the report:
- The luxury sector in Asia Pacific, excluding Japan, is forecast to grow by 92% by 2015. In order to meet emerging consumer demand retailers are now opening stores in second tier cities in China. For example, luxury brands are now opening stores in cities such as Xian, Dalian and Chengdu.
- An increasing number of luxury houses jump over the influential middlemen, such as buyers for major department stores and celebrities, to make their catwalk shows available to the general public by streamlining their runway shows online.
- The success of luxury e-commerce through multi-brand transactional sites or department store websites made luxury houses increasingly interested in taking more control over the way their goods are presented online and delivered to customers. For instance, Giorgio Armani and Burberry currently sell most of their collections online.
Your key questions answered:
- Which markets hold the most potential for the luxury sector and should I invest in them? Which cities are luxury players opening new stores in?
- How is my company performing relative to my competitors in the global luxury sector and what is an achievable market share objective for my company?
- What product, marketing and channel innovations and strategies should my company consider in order stay on top of the market developments?
- How did players such as Burberry, Armani, PPR, LVMH, Richemont, Polo Ralph Lauren, Hermes, Bulgari and Christian Dior perform last year?
- Who are the smaller luxury retailers in the sector and what initiatives have they recently undertaken?
For more information visit http://www.researchandmarkets.com/research/9c5be4/global_luxury_reta
Source: Verdict Research Limited