BARCELONA, Spain--(BUSINESS WIRE)--NewBay (http://www.newbay.com), the leader in digital content services, today announced the launch of LifeCache Digital Vault 2.4, which provides next generation music, photo and video cloud services for operators and device makers.
The latest release of LifeCache Digital Vault brings strong music and media features to the cloud and the device. With Digital Vault, users no longer need to be restricted by proprietary music clients like iTunes to listen to their music collections they have purchased. Users can now copy their online purchases and CD collections to the cloud and listen to them from any connected computer, mobile handset, tablet or TV.
LifeCache Digital Vault already powers a comprehensive cloud media service for a U.S. tier-one operator, providing full management of music, video and photos on a wide range of devices including Windows, Mac, Android, BREW and RIM. With LifeCache Digital Vault, users can stream video to their tablet or smartphone while on the train, listen to music in their car, sync their files and folders across multiple devices and share documents with work colleagues – all from the cloud.
“Think about the simplicity of this type of service. Automated backup of your music collection to the cloud combined with the ability to stream music to any connected device. Consumers can now enjoy music, photos and videos whenever, wherever they want,” said David Manzor, senior product manager at NewBay. “NewBay LifeCache presents an enormous business opportunity for operators and device makers to give users the cloud content services they want.”
Monetizing Cloud Services
Operators and device makers can monetize this service via storage subscription and by targeted premium content offers based on user content metadata. Users’ listening habits and stored content provide insights into their tastes and preferences which can be used to offer recommendations for purchasing content from similar artists. Users can simply click on the offer and the music is automatically added to their vault, and the music charge is added to their monthly bill from the operator. The same concept applies to videos, movies and other types of premium content. In addition, in conjunction with LifeCache Adaptation and Delivery Manager (ADM), Digital Vault optimizes the delivery of the content for superior user experience across multiple devices.
About LifeCache Digital Vault
LifeCache Digital Vault is a white label personal content cloud solution for operators and device makers. With LifeCache Digital Vault, users can instantly backup or sync all their digital content (photos, videos, music and documents) direct from their devices (computers, netbooks, mobile handsets) into their personal online vault, and access that content anytime, anywhere and from any connected device. This also includes the upload of music from iTunes and other proprietary music services. Once in the cloud, Digital Vault analyses the content metadata and intelligently organises the media. This enables users to browse their music by album, artist or genre; search for photos by location or date; edit their photos and videos; and mash-up photos, videos and music to create custom slideshows which can then be shared with friends or Social Networks.
Future releases of LifeCache Digital Vault will continue to add value to users’ already valuable content by exposing rich features which help users manage, experience and share their digital lives wherever, whenever, all from one secure location in the cloud.
To experience a demo of NewBay LifeCache, visit NewBay at Mobile World Congress, Barcelona, Spain (14 – 17 February 2011) in Hall 1, Stand 1F17. For more information and to view videos on LifeCache Digital Vault visit http://www.newbay.com/digitalvault.php.
About NewBay
NewBay enables operators and device makers to deliver a lifetime of digital content experiences across connected devices such as mobiles, PCs, tablets and TVs. The NewBay LifeCache white label software platform powers cloud-based services for storing, sharing, accessing and organizing digital content. NewBay LifeCache allows customers to monetize a wide range of branded services such as social networking, photo and video albums, digital vault, notifications and converged messaging.
NewBay is delivering highly successful commercial services for operators and device makers worldwide. Customers include T-Mobile, Telefónica O2, Orange, U.S. Cellular, AT&T, Telstra, Verizon and LG Electronics. NewBay LifeCache is processing millions of messages daily and stores billions of media for live operator and device maker services.
NewBay is based in Dublin, Ireland; Seattle, USA; London, UK; Dusseldorf, Germany and Seoul, South Korea. NewBay was founded in 2002 and is privately held. Investors include Balderton Capital and Fidelity Growth Partners.