Univision Insights: 2010 Census Data for Louisiana, Mississippi, New Jersey and Virginia Shows Hispanic Growth Higher Than Projected

Hispanics Account for Double Digit Growth in LA, MS, NJ and VA

NEW YORK--()--The Census Bureau released the first state results for the 2010 U.S. Census for Louisiana, Mississippi, New Jersey and Virginia and Hispanic growth was higher than projected. According to the data released:

  • In Louisiana, Mississippi, New Jersey and Virginia, the increase in Hispanics was higher than the Census’ latest projections.
  • Hispanics accounted for most of the growth in the states of Louisiana and New Jersey where the non-Hispanic white populations shrank, and about a third of all growth in Mississippi (34%) and Virginia (33%).
  • The Hispanic share of the state populations has increased to 17.7% in New Jersey; 7.9% in Virginia; 4.2% in Louisiana, and 2.7% in Mississippi.

“The U.S. Census data released for Louisiana, Mississippi, New Jersey and Virginia speaks to the anticipated growth of Hispanics across the U.S.,” said Elizabeth Ellers, executive vice president, Corporate Research, Univision Communications Inc. “This data speaks to the changing face of America and to the opportunities for private and public entities to understand and connect with this booming segment of the U.S. population.”

STATE   HISPANICS    
2000   2009   2010  

% DIFF. 2010

CENSUS VS.

2009 ACS

ESTIMATE

 

COUNT

DIFF. 2010

CENSUS VS.

2009 ACS

ESTIMATE

 

% GROWTH

2000-2010

CENSUS

 

COUNT DIFF.

2000-2010

CENSUS

2000 CENSUS

HISPANIC

SHARE OF

STATE

POPULATION

2010 CENSUS

HISPANIC

SHARE OF

STATE

POPULATION

CENSUS ACS ESTIMATE CENSUS

RELEASED FEB 3, 2011

ALL STATE POPULATION
LOUISIANA 107,738 161,892 192,560 18.9% 30,668 78.7% 84,822 2.4% 4.2%
MISSISSIPPI 39,569 67,185 81,481 21.3% 14,296 105.9% 41,912 1.4% 2.7%
NEW JERSEY 1,117,191 1,452,817 1,555,144 7.0% 102,327 39.2% 437,953 13.3% 17.7%
VIRGINIA 329,540 564,239 631,825 12.0% 67,586 91.7% 302,285 4.7% 7.9%
 

The U.S. Census is expected to release state by state information through March 2011. Univision will continue to provide insights focused on the Hispanic data. For additional information on the 2010 Census data or to schedule an interview with Elizabeth Ellers, executive vice president, Corporate Research for Univision Communications Inc., please contact: Rosemary Mercedes at 212-455-5335 or rmercedes@univision.net.

About Univision Communications Inc.

Univision Communications Inc. (UCI) is the premier media company serving the U.S. Hispanic community. Its assets include Univision Network, one of the top five networks in the U.S. regardless of language and the most-watched Spanish-language broadcast television network in the U.S. reaching 95% of U.S. Hispanic Households; TeleFutura Network, a general-interest Spanish-language broadcast television network, reaching 85% of U.S. Hispanic Households; Galavisión, the country’s leading Spanish-language cable network; Univision Studios, which produces and co-produces reality shows, dramatic series and other programming formats for the Company’s platforms; Univision Local Media, which owns and/or operates 62 television stations and 70 radio stations in major U.S. Hispanic markets and Puerto Rico; Univision Interactive Media, which includes Univision.com, the leading Spanish-language Internet destination in the U.S., and Univision Móvil, the industry’s most comprehensive Spanish-language suite of mobile offerings; and TuTv, U.S. outlet for pay television channels of Mexico-based Grupo Televisa. Headquartered in New York City, UCI has television network operations in Miami and television and radio stations and sales offices in major cities throughout the United States. For more information, please visit www.univision.net.

Contacts

Univision Communications Inc.
Rosemary Mercedes, 212-455-5335
rmercedes@univision.net

Contacts

Univision Communications Inc.
Rosemary Mercedes, 212-455-5335
rmercedes@univision.net