Keynote and dynaTrace Team Up to Help Retailers Improve the Performance of their Online Business

-- Best Practices FREE Webcast on February 10 at 11:00 AM PDT on How to Combine the Power of Web Load Testing with Performance Optimization

-- Event is Designed to Help Online Retailers Prepare Their Sites to Scale

SAN MATEO, Calif.--()--Keynote Systems (Nasdaq:KEYN), the global leader in Internet and mobile cloud monitoring (Nasdaq: KEYN), and dynaTrace software, the leader in continuous application performance management (APM) across the application lifecycle, today announced they will host a free joint webinar targeted at online retailers on how to combine the power of load testing and performance optimization in order for retailers to scale their business and tame the increasing complexity of e-commerce environments. The best practices webcast will be held on Thursday, February 10th from 11:00 a.m. to 12:00 p.m PDT. Please view to register for this free webcast: https://dynatraceevents.webex.com/dynatraceevents/onstage/g.php?t=a&d=665926187&SourceID=k-pr

“We know the stakes are higher than ever for online retailers,” said Anshu Agarwal, vice president of marketing at Keynote, “and so we’ve come up with a joint solution with dynaTrace that is proven to help retailers meet the demands of their customers even during peak shopping periods.”

Background

A Top 5 US retailer was facing serious, long-running problems that were crippling the growth of their e-commerce channel, causing site outages during the most important shopping days of the year and leading to tens of millions of dollars in lost revenue. Four months later, after implementing dynaTrace, this retailer was identified by Keynote as one of the top 3 performing sites during the buy holiday shopping season. This remarkable turnaround was made possible by combining the power of Keynote’s load testing solution and proactive performance optimization from dynaTrace.

The e-commerce challenge today is significant – businesses are clamoring for more functionality faster to stay competitive, customers expect greater interactivity and speed, application architectures must evolve rapidly to meet these demands and application engineering has less and less visibility into how their applications will actually behave and scale under Internet load,” said John Van Siclen, dynaTrace CEO. “We have found that our partnership with Keynote provides e-commerce companies an exceptional solution to these challenges.”

Based on Keynote’s and dynaTrace’s combined success with this retailer, Dave Karow, product manager at Keynote, and Andreas Grabner, technology strategist at dynaTrace software, will share their experiences taming the increasing complexity of e-commerce environments.

The live webcast will cover:

  • How to effectively choose what to monitor to be successful;
  • Successful approaches to Web application performance management and optimization;
  • Quick steps to end-to-end application visibility;
  • How to ensure optimal Web application performance and customer satisfaction;
  • Q&A

Please register online for this free Keynote/dynaTrace webcast: https://dynatraceevents.webex.com/dynatraceevents/onstage/g.php?t=a&d=665926187&SourceID=k-pr

About Keynote

Keynote Systems (NASDAQ:KEYN) is the global leader in Internet and mobile cloud monitoring. We provide companies with solutions for continuously improving the online experience. Founded in 1995, Keynote delivers testing, monitoring and measurement products and services for any enterprise including online portals, e-commerce sites, B2B sites, mobile operators and mobile infrastructure providers. Keynote products and services help companies improve customer experience in four areas: Web performance, mobile quality, streaming and real user experience testing.

Known as The Mobile and Internet Performance Authority™, Keynote has a market-leading on-demand infrastructure of over 3,000 measurement computers and mobile devices in over 275 locations around the world. Keynote's 2,800 customers represent top Internet and mobile companies including American Express, AT&T, Disney, eBay, E*TRADE, Expedia, Google, Microsoft, SonyEricsson, T-Mobile and Vodafone.

Keynote Systems, Inc. is headquartered in San Mateo, California and can be reached at www.keynote.com or by phone in the U.S. at 1-800-KEYNOTE.

Keynote®, DataPulse®, CustomerScope®, Keynote CE Rankings®, Keynote Customer Experience Rankings®, Perspective®, Keynote Red Alert®, Keynote Traffic Perspective®, Keynote WebEffective®, The Internet Performance Authority®, MyKeynote® , SIGOS®, SITE®, Keynote™, The Mobile & Internet Performance Authority™, Screen Sensing Technology and Keynote FlexUse™ are trademarks or registered trademarks of Keynote Systems, Inc. in the United States and/or other countries. All other trademarks are the property of their respective owners. © 2011 Keynote Systems, Inc.

About dynaTrace software Inc.

dynaTrace is the technology leader in application performance management (APM). With its patented PurePath technology, the company offers the only continuous, transaction-pure APM system on the market, transforming how applications are built, tested, and managed. Hundreds of companies including Zappos, Munich RE, SAS, Macy’s, BBVA, EDF, and Thomson Reuters rely on dynaTrace to drive better business results by optimizing performance, accelerating time-to-market for new releases, reducing application management costs, and bringing business and IT closer together. Visit dynaTrace online at http://www.dynatrace.com.

Contacts

Keynote Systems, Inc.
Dan Berkowitz, 650-403-3305
dberkowitz@keynote.com

Release Summary

Keynote Systems and dynaTrace software announce a free webcast for online retailers designed to help retailers scale their sites for high volume traffic.

Contacts

Keynote Systems, Inc.
Dan Berkowitz, 650-403-3305
dberkowitz@keynote.com