zBoost Your iPhone and iPad - A Macworld’s First Looks Product Promises No More Dropped Calls and Slow Data

Macworld 2011
Booth #543

SAN FRANCISCO--()--Wi-Ex, a leading provider of consumer and commercial cell phone signal boosters, showcased its zBoost line of cell phone signal boosters at Macworld 2011 in West Hall, Booth #543. The award-winning zBoost home and office solutions help today's connected consumers including iPhone, iPad, DROID, Blackberry and smartphone users with dropped calls and slow data.

The zBoost-SOHO is one of the Macworld First Look honorees and will also be on display in the First Looks kiosk during the show. zBoost will also offer special show pricing for Macworld attendees interested in purchasing during the show.

Recent Wi-Ex smartphone data speed tests, showed a data speed increase of more than 180 percent - almost three times as fast with the addition of a zBoost-SOHO or zBoost-METRO.* The zBoost line allows consumers to take full advantage of data, voice and Internet services on their iPhones, iPads, connected devices and smartphones including 3G high-speed data and video, instant messaging, pictures and more - at home, in their personal workspace or in the office, both in the U.S. and abroad.

“We hear from Apple users all the time thanking us for the zBoost products which allow them to use and enjoy their iPads and iPhones,” said Julie Arko, Wi-Ex Marketing Manager. “Industry stats show that global mobile data has nearly tripled in the last year, growing more than ten times faster than voice. When you combine this with the staggering growth of iPhones, iPad and other connected devices, products like the zBoost line of cell phone signal boosters become a necessity for consumers.”

The zBoost line of cell phone signal boosters improve signal strength for better voice and data transmission while maintaining the integrity of the carriers’ networks using patented technology. Poor in-door cell phone signal continues to frustrate today’s mobile consumer. Currently, consumers have three options when it comes to improving in-door cell phone reception including a cell phone signal booster like the industry leading zBoost, a femtocell from their carrier or as most consumers have experienced at some point - standing by a window or going outside. According to the annual zBoost "State of the Cell Signal" Survey, commissioned by Wi-Ex and conducted by Harris Interactive®, nearly 70 percent (66 percent) of cell phone owners consider their cell phone their essential voice and/or data communication tool.

“Our home has always had issues with dropped calls and it got even worse when I switched to an iPhone two years ago. After going outside to make and receive calls, as well as respond to emails and texts I finally added a zBoost cell phone signal booster,” said Rob Davis, a zBoost customer in Atlanta, Georgia. “The zBoost for home and office has enabled me to work from home with both my iPhone and now my iPad. It works so well that we were able to drop our landline.”

iConsumers

“As data consumption and connected devices continue to increase, there is a greater need for a reliable cell phone signal. We know that iPhone and iPad users are at the forefront of today's ever changing digital lifestyle and by taking a look at their lifestyles and preferences we can provide them with a zBoost solution to fit their needs,” said Sharon Cuppett, Wi-Ex vice-president of marketing and product development.

iPad Techie - With iPad sales expected to grow 128 percent in 2011, Americans are taking to iPad for work and pleasure. Top activities on today's iPad and tablets include browsing the Internet, reading e-mail and catching up on work.

iPhone Savvy - The smartphone is a staple in today's hyperconnected world with iPhone leading the way. The end of 2010 saw the iPhone smartphone market share grow from 27.9% to 28.6% with Americans using their iPhones to keep up with their schedules, check personal and work emails, the weather and stay connected on Facebook and Twitter.

iFamily - Teens would rather text than talk and are taking the rest of the family with them. Grandparents and parents are learning to text so they can stay connected. Teens averaged more than 1700 texts per month.

For more information on zBoost and to access the full press kit visit: http://www.virtualpressoffice.com/kit/WiExMacworld2011.

About Wi-Ex

Wi-Ex (www.wi-ex.com), a leading provider of consumer and commercial cell phone signal boosters, developed zBoost, the first consumer-priced signal booster for the small office/home office (SOHO) cell phone market. Wi-Ex manufactures and distributes the zBoost line of cell phone signal extenders for the home, office or car. The zBoost product line works with most carriers in the US and abroad including AT&T, Sprint, Vodaphone, Verizon and T-Mobile. The award-winning zBoost home and office solutions help today's connected consumers including iPhone, iPad, Android (DROID), Blackberry, and smartphone users with dropped calls and slow data. They were awarded a 2007 and 2010 Consumer Electronics Association Innovations Honoree by the Consumer Electronics Association (CEA). They also were selected as a finalist for the 2007 and 2009 CTIA Emerging Technologies (E-Tech) Award. As the leader, zBoost has more awards, more sales and more locations than all their competitors combined. Wi-Ex continues to develop innovative products to meet the demands of an increasingly wireless society by enhancing wireless signals.

About the zBoost "State of the Cell Signal" Survey:

Harris Interactive® fielded the study on behalf of Wi-Ex from December 8 – 10, 2009 via its QuickQuerySM online omnibus service, interviewing a nationwide sample of 2,212 U.S. adults aged 18 years and older of whom 1,869 own a cell phone and 443 are teleworkers. This online survey is not based on a probability sample and therefore no estimate of theoretical sampling error can be calculated. For complete survey methodology, including weighting variables, please contact Deanna Anderson at danderson@aquapr.com.

*Wi-Ex ran a series of tests on the zBoost measuring speed and signal strength. These tests were run in August and October on both Sprint(EVDO) and AT&T(HSPDA) with the units on and then off. Average speed with the METRO off was 451.479Kps and with the Metro on it was 1301.458 Kps. This was an average increase of 849.979Kps or a 188% increase. Individual results will vary depending upon environmental conditions.

Contacts

AquaPr
Deanna Anderson, 404-759-1890
danderson@aquapr.com

Release Summary

Wi-Ex, a leading provider of consumer and commercial cell phone signal boosters, showcased its award-winning zBoost line of cell phone signal boosters at Macworld 2011 in West Hall, Booth #543.

Contacts

AquaPr
Deanna Anderson, 404-759-1890
danderson@aquapr.com