SEATTLE--(BUSINESS WIRE)--BigDoor, the gamification platform that increases user engagement, loyalty and monetization, today kicked off the inaugural Gamification Summit with news that its service is now free. The company also announced new updates to its gamification platform including a redesigned BigDoor MiniBar widget, as well as updates to its website and partner administrative tools.
“Our goal has always been to make BigDoor’s platform open, flexible, secure and free,” said co-founder and CEO Keith Smith. “Soon we will be offering website owners additional optional services, including a robust user acquisition channel and revenue streams through advertising and virtual currency transactions. Our business model is designed to align our interests to those who use our platform. We accomplish this by offering our technology and core services without charge, and then generate revenue through these optional, value-added services. This links our success with the success that we enable for our customers.”
In addition to making its gamification platform free, BigDoor also announces updates to its MiniBar; the five minute widget implementation that automatically integrates a site's gamification with Facebook and Twitter. Using BigDoor’s no cost platform, website owners can now easily:
- Create a branded gamification MiniBar for their site
- Reward users with badges, points and virtual currency in exchange for their users checking-in, sharing site content and searching
- Identify and reward their site’s most influential users by granting points and virtual currency based on the clicks a user gets from their shared content
- Create and monetize their own branded virtual currency and provide deals to their users
- Access deep analytics on their users and their rewardable actions
“Our product team is excited about these new updates and the new MiniBar design,” said co-founder and CTO Jeff Malek. “The branded MiniBar is specifically designed to allow websites to seamlessly add gamification to their site with little to no technical expertise needed. At the same time, we continue to provide our robust gamification API for developers who desire a more fully integrated gamification experience. Both of these services are completely free, and our self-serve platform allows website owners and developers to get started immediately, and then quickly learn from the deep analytics that are core to our platform.”
Finally, the company announces the launch of its newly redesigned website (www.bigdoor.com). The new site addresses the needs of companies looking for a gamification platform in an effort to help boost their revenue. Highlights include:
- Comprehensive Gamification 101 resource guide
- Clear solutions for how to build gamification with BigDoor
- Featured case studies
- Self-serve signup and administrative tools that allow Website owners to get started immediately
About BigDoor
BigDoor provides a platform that helps companies build game mechanics and loyalty programs into their site or app through points, badges, levels, leaderboards, virtual currency and virtual goods. The BigDoor platform is extensible in order to allow a wide variety of apps to be built on top of it and is enabling an ecosystem where publishers, developers, content providers and advertisers can all interact and realize benefits well beyond what can be gained by building these features in-house. For more information, visit www.bigdoor.com or follow us on Twitter @bigdoormedia and @ChiefDoorman.